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We Hear…

We Hear: Executive Producer Out at Innocean USA

innocean

While Innocean officially declines to comment on staffing changes, we’ve received a steady stream of tips this week regarding Executive Producer Jamil Bardowell.

Seems that Bardowell, who joined Innocean as VP, Director of Integrated Production in 2012, is no longer with the agency.

Bardowell has an extensive agency background: before joining Innocean, he worked at WPP’s The Garage Team Mazda; previous roles include production duties at Deutsch, Saatchi & Saatchi and The Rumor Mill.

His name appears on campaigns as recent as this week’s Hyundai FIFA spot; we’ll let you know if we learn more.

Layoffs at W+K Portland

wieden-kennedy

We’ve confirmed, via agency spokesperson, that a series of layoffs officially hit the Portland offices of Wieden+Kennedy today.

In summary: after parting ways with a few unspecified clients, W+K had to make some unfortunate decisions regarding the size of its staff.

Agency reps could not comment on totals or titles, but several anonymous tipsters told us the number of layoffs was greater than 30 and that it included more than one Creative Director.

Updates if/when we receive them.

We Hear: Partner/Co-Creative Director Leaving NSG/SWAT

nsgSWAT

This morning we heard that Troy Lumpkin has resigned as partner and co-creative director at Richard Kirshenbaum‘s agency NSG/SWAT.

For context: Kirshenbaum, who chose to be known as the “madboy” of the ad world, started the boutique agency in order to “offer marketers an alternative” to shops like the other one he founded, Kirshenbaum Bond Senecal (now owned by MCD); it sprang from the Nue Studio Group he opened in 2011 while still working at his previous job.

Agency co-founder Lumpkin had been one of its principals for approximately three years.

No word on where he is headed or who may replace him at NSG/SWAT.

We Hear: Who’s Still Fighting Over Ashley Furniture?

ashley-furniture-300x240Last month we posted on the Ashley Furniture agency review–and since you’re all dying to hear updates, we have one: our source has confirmed that three agencies still stand after Ashley decided to part ways with now-former AOR Zimmerman. They are:

Again, Ashley will spend more than $50 million on media this year–so while they’re not quite Microsoft, there’s a reason the review is now nearly two months old.

To the victor belong the (limited warranty) spoils.

We Hear: Movement on the Ashley Furniture Review

347-02-38-35-Francesca-Sofa-Loveseats-ashley-furnitureMore than a month ago, AdWeek brought you news that national plush couch chain Ashley Furniture had launched a creative review.

Today we heard a couple of things from our sources about that review:

  • Ft. Lauderdale’s Zimmerman, which served as the company’s AOR since 2009, is out

At least one party remains standing:

Since this isn’t a small account (Ashley is offering more than $50 million in yearly media spending), we expect to hear more on the review soon.

For context, in 2012 the chain chose Ryan Partnership as AOR for the launch of its spinoff chain, literally named “ZZZ’s by Ashley.”

We Hear: Cuts at Mullen…

mullen-ogWe’ve heard your whispers–which turned into shouts this morning–regarding changes at Mullen.

Los Angeles ECD Peter Rosch left the agency several weeks ago, and one tip names CCO Mark Wenneker as his replacement.

Multiple reports place the total layoffs that occurred yesterday in the 15-20 range; these cuts appear to be based strictly or primarily in the agency’s Boston office.

We’ve received no official word from Mullen, but based on the volume of helpful hints we assume that a basic restructuring followed Kristen Cavallo‘s recent promotion.

Updates to follow if/when we get them.

We Hear: Cavallo Promoted to Prez at Mullen?

KC1Nearly three years after officially joining Mullen as chief strategy officer, Kristen Cavallo is moving up the ranks according to those in the know on the Spy line. Word on the street is that Cavallo, who works out of Mullen’s Boston HQ, has been promoted to president of the agency (in her second stint).  As CSO at Mullen, has led planning, biz dev and analytics efforts for a range of clients including JetBlue, Google, Acura, Adidas and Zappos.

Prior to Mullen, Cavallo spent well over a decade at the Martin Agency, last serving as SVP/planning and development at said agency, where she led efforts for clients including Pizza Hut, Expedia, Wal-Mart, Coca-Cola and Miller. During her career, Cavallo has also worked on the planning side at the likes of Arnold Worldwide.

We Hear: Sid Lee’s Perkul Heading to O’Neill?

sidleelogo1Word from a few folks on the Spy line is that Doug Perkul, who’s spent the last three-and-a-half years at Sid Lee and the last two as managing partner at its Amsterdam office, is leaving for a client-side gig at O’Neill. No confirmation from the Sid Lee camp on this as of yet, but we did get some vague responses from those in the know that the agency’s relationship with the surf/lifestyle brand dates back to last October when Sid Lee developed some ideas for O’Neill at the latter’s request. From what we’ve been told, the ideas were well-received and a bond was formed between agency and client there after, though no word yet if an official partnership was formed.  But yes, that’s pretty much all she wrote thus far. Whatever the case, it appears all is amicable and we should find out more about Perkul’s potential new gig at O’Neill (we’re hearing CMO) in the next couple of weeks.

Prior to Sid Lee, Perkul founded and served as managing director of his own NYC-based creative boutique agency, Schatzi, and also had a stint as a digital producer/account lead at R/GA. We’ll keep you posted when the fog lifts from this tale, but if you know more in the meantime, give us a shout.

We Hear: Burbary Out at LCE?

kenburbaryThere’s no official word as of yet, but a phone call or two tells us that Ken Burbary is no longer at Lowe Campbell Ewald, where he’s spent the last two years working out of the agency’s Detroit-area office as chief digital officer. The CDO gig was not Burbary’s first rodeo at what was then Campbell Ewald, where he originally spent nearly a decade in the late 90′s onwards and eventually served as SVP/chief technology officer. In between his two stints at LCE, Burbary served as VP/group director on the strategy/analytics side at Digitas. We’ll keep you posted when we find out more.

We Hear: Droga5 NY Also in TripAdvisor Mix

tripadvisor1

Droga5 New York is saying “no comment” on the matter (which usually translates into anything but “no” at this point), but sources on the Spy line tell us that agency has joined the pitch for TripAdvisor, the 14-year-old travel directory/review/booking brand that launched yet another creative agency search at the beginning of this month. According to earlier reports, TA launched the review after partnering for less than a year on offline creative work with The Fantastical, a Boston-based shop formed by a a pair of Mullen alums. Along with Fantastical, TripAdvisor has also worked with Hill Holliday and Weber Shandwick on media and PR efforts, respectively, though it appears that neither agency is affected by this latest review. From what Adweek initially reported, other agencies allegedly in the TA review mix include Goodby and Leo Burnett NY. We’re checking with all and will keep you posted.

While we’re on the Droga5 tip, we’ve received from clarification from those in the know that unlike what we’ve been hearing today, there have been no formal layoffs in the NY office, just a few reductions that were performance-related.

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