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Cool: OK Go Returns, This Time with Dance Troupe and Google

OK Go, the Rube Goldberg-adoring viral mavens who have endeared themselves to millions with their music videos, continue their inventive streak in a new HTML5 collaboration with Google Japan and dance troupe/choreographers Pilobolus. This Chrome-friendly campaign for “All Is Not Lost” (off their 2010 album, Of the Blue Colour of the Sky) lets you embed messages in the band’s latest music video and, yes, they will shake their moneymakers for you. We have to say the load time is a pain (and yeah, Firefox, Safari and Explorer users…best of luck), but if you’re patient enough to wait it out, it could be worth it.¬† You can get the full experience of “All is Not Lost,” which utilizes HTML5 Canvas technology and is also intended as a message of support for Japan, right here.

 

Mediabistro Course

Copywriting: Creative Ad Writing

Copywriting: Creative Ad WritingWork with a freelance copywriter to build your advertising portfolio and land more copywriting jobs! Starting January 12, Kim Taylor will teach you how to make a complete ad using graphics and photos, write strong headlines and body copy for various advertising media, work from a creative brief, and jumpstart your ad portfolio. Register now!