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CP+B, Coke Zero Lobby to Make Day after Super Bowl a National Holiday

Judging by the fact that millions of people have probably called in sick today (and millions more are probably just showing up to the office), we can’t say we disagree with a new Coke Zero campaign calling to make the day after Super Bowl Sunday a federal holiday dubbed, er, Magnificent Monday. Well, the name could use some tweaking, but we’re on board with this effort from CP+B. On the social media front, the beverage brand is asking the Twitterverse to log on and submit ideas on how to make this holiday happen using the hashtag #magmonday. We have faith that this could become reality in the coming years, folks, so let’s get to it already. Credits after the jump.

WORLDWIDE CHIEF CREATIVE OFFICER: Rob Reilly

EXECUTIVE CREATIVE DIRECTORS: Dave Schiff / Alex Burnard

CREATIVE DIRECTOR: Matt Fischvogt / Tom Hauser / Alvaro Ramos

SR. ART DIRECTOR(s): Bart Batchelor

SR. COPYWRITER(s): Sean Smith

PRODUCER: Ben Majoy

POST PRODUCTION PRODUCER: Abigail Seymour

EDITORIAL COMPANY: Wyatt

EDITOR: Vance Gerard

AUDIO/MIX: Eddie Alonso

SOUND DESIGN COMPANY & CITY: PLUS Productions

SOUND DESIGNER: Eddie Alonso

ANIMATION COMPANY & CITY: Wyatt

ANIMATION DESIGNER: Ryan Mast

VISUAL EFFECTS COMPANY & CITY: Wyatt

VISUAL EFFECTS EDITOR: Ryan Mast

ACCOUNT DIRECTOR: David Corns

MANAGEMENT SUPERVISOR: Christopher Schneider

CONTENT SUPERVISOR: Kelly Olech

CONTENT MANAGER: Kerstin Ulf

ASSISTANT CONTENT MANAGER: Stephen Stewart

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Storytelling for Media Professionals

Storytelling for Media ProfessionalsStarting April 22, this in-person workshop will teach you the specific ways to incorporate storytelling into your personal and professional life. Students will examine the role of storytelling in business and put their newfound skills into practice with a series of improvisation, writing, and presentation exercises designed to help them uncover personal stories. Register now!