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Archives: April 2010

TDA Brings the Bank Lobby Outdoors

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Seagal-baiting Boulder agency TDA has launched a new outdoor ad campaign to promote the mobile banking offering for hometown company FirstBank. Corralling the likes of St. Paul, Minn.-based Atomic Props and Dallas outdoor firm WMI Out-of-Home for assistance, TDA developed dimensional 14×48 billboards featuring all the accoutrements of a bank lobby that give commuters in Denver and Colorado Springs reasons to feel good that they bank online instead. The outdoor effort also ties into TDA’s overhaul of FirstBank’s online interface.

Credits:

CDs: Jonathan Schoenberg, Thomas Dooley
ACD/CW: Jeremy Seibold
AD: David Byrd

More: “Boulder’s TDA Uses a Sharp Blade in Sushi Spot Spots

Mediabistro Course

Storytelling for Media Professionals

Storytelling for Media ProfessionalsStarting April 22, this in-person workshop will teach you the specific ways to incorporate storytelling into your personal and professional life. Students will examine the role of storytelling in business and put their newfound skills into practice with a series of improvisation, writing, and presentation exercises designed to help them uncover personal stories. Register now! 

Most Popular Stories on AgencySpy From the Last Week

Friday Odds and Ends

-Euro RSCG launches account management and social media initiatives. link

-Pereira & O’Dell has been named one of the Bay Area’s best places to work by San Francisco Business Times and the Silicon Valley Business Journal.

-W+K launched a new campaign for Target. link

-Former Mccann Tel Aviv group VP of strategy Jonathan Kish joined MRM Worldwide as executive vice president, director of strategy, east region. link

-Mr. Youth works with Samsung to launch the biggest dodgeball game ever played. link

-Former Pulp frontman Jarvis Cocker was named cultural ambassador for Eurostar. link

-The real reason Steve Jobs hates Flash. link

-Droga5 sets up shop in Kiwi country. link

-Is Fast Company trying to get free viral work from Mekanism in exchange for free press? link

-Misleading YouTube banners don’t help in the Facebook/Google identity war. link

More: “Thursday Odds and Ends

George Lois: Everything is the Worst, Ever

When you’re the best at everything, all other things that aren’t what you did, are the worst. They’re just terrible and devoid of ideas and the ability to change the world. You’re terrible, all of you, and there is only one person who was ever good at anything and he’s old now so we’re all screwed unless we listen to him talk about how much we suck.

Via BigThink

More:Think Small: George Lois v. Julian Koenig

Ogilvy Taps into Sub-Saharan Market

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Ogilvy and Scangroup Limited, which WPP currently holds a 27.5% stake in and is the holding company for units including Scanad Kenya, Uganda and Tanzania, JWT Kenya & Tanzania, Grey East Africa, and Red Sky, have agreed to join forces and create a pan-African venture that will include a new Ogilvy Africa CEO who will manage affiliates across the markets from Johannesburg and Nairobi.

In a statement, Ogilvy Worldwide CEO Miles Young says: “I passionately believe that sub-Saharan Africa is one of the last great frontiers in global communications–and that it will be one of the most fertile. Now is the time to invest, ahead of the curve, just as we have done in other developing geographies. Africa’s growing middle class, its increasing political stability, its fast economic growth and its attractive talent base make it a critical component of any truly global business strategy. This partnership creates the first African powerhouse in the marketing services business–and it is a defining moment.”

More: “Steve Harding Named Global CEO of OgilvyAction

The Marriage Blanket, Better Than a Dutch Oven

dutch_oven.jpgA dutch oven is a hundreds of years old cooking device. Well, they’ve been around for hundreds of years. And indeed, for many generations men and women have been using their beds as dutch ovens, pranking their unsuspecting lovers with a gaseous gift. No longer, with the marriage blanket. I think it absorbs farts, essentially.

More:W+K’s MySimsRacing Ad Utilizes Farting Foley Artist

Colbert Links Brands, Diseases They May Cause, Non-Profits

By now you know that KFC ran a promotion to raise money for the Susan G. Komen For the Cure. To do so they sold pink buckets of chicken. But what happens when your heart gets clogged with all those fats? You had better buy Campbell’s Soup, which supports the “adress the heart” campaign. It goes on like this for awhile, humorously.

Fast-forward to 1:30.

The Colbert Report Mon – Thurs 11:30pm / 10:30c
Tip/Wag – Scientists & KFC
www.colbertnation.com
Colbert Report Full Episodes Political Humor Fox News

More:Shephard Fairey Brings Familiar Touch to Colbert’s Speedskating Team

This is How You Sell a Brick

Ogilvy’s Mat Zucker and a consortium of colleagues created a contest seeking to find savvy salespeople. The chore: sell a brick. Well, post a video of yourself explaining the benefits of a brick in a sort of elevator pitch viral way. Here’s a decent one. Could something nifty emerge from this agency contest. Gasp at the thought, then get back to work.

More:The Bad Loan That Took Down Athletic World Advertising

Porn Stars Can’t Stand Piracy Either

Who needs the likes of film studio heads decrying piracy when you have ladies who do the nasty every which way to send the message? While it’s hard to take this seriously, “adult entertainers” like Lisa Ann and Charlie Laine as well as the inimitable Ron Jeremy speak out against downloading pirated films on behalf of the Free Speech Coalition.

Speaking to Wired, FSC coordinator Joanne Cachapero says, “What we’re trying to communicate in these new videos, is that this is not just hurting the big companies like Larry Flynt, but the people who work in production, the performers, the sideline businesses like makeup artists. Piracy is really a problem for our industry in terms of dropping revenues. This is what we’re trying to communicate to the consumer.” Another kinda NSFW clip is after the jump.

Via The Hollywood Reporter

More: “Jack Soda: Porn is the New Commercial

Read more

New Droid Incredible Ad Leaves Much to the Imagination

Someone at Mcgarry Bowen must have swallowed the red pill (or was it the blue one?) when concocting this new ad for the HTC Droid Incredible phone, which doesn’t show the actual phone (view it here instead), but uses Matrix-like visuals to tout its 8-megapixel camera, 1GHz Snapdragon CPU, FM radio, a 3.7-inch high-res display and so forth. But blink and you’ll probably miss the whole message anyways.

Via Mashable

More: “Who Needs EZ Pass When a Droid Will Do?

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