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Archives: September 2010

Sigur Rós Calls Out, Gives Attention to Ad Industry

Icelandic indie crooners Sigur Rós are known to lend their ethereal, gibberish-laden songs to films, television and the like. However, the band consistently turns down companies asking to use their songs for advertising purposes, as that would most likely qualify as “selling out” and thus cause a significant drop in “street cred” or something. Advertisers have found a way past this for the last few years, producing songs that sound nearly identical to Sigur Rós’s tunes but feature just enough of a difference to avoid copyright infringement. Well, guess what? The band figured out what was going on.

In a carefully-worded blog post on their website, Sigur Rós lists 10 advertisements along with titles of their own songs, asking listeners to decide whether or not, as they put it, the advertisements count as an “homage,” or if they’re simply wrought with a little too much “fromage.” The group even mentions the intention to make “homage or fromage” a regular feature on their site.

Some of the advertisements mentioned include the one above that sounds an awful like Sigur Rós’s Vanilla Sky contribution, “Svefn-g-englar,” a Sea World/Busch Gardens commercial that liberally borrows from “Hoppípolla,” and a spot for Telmex that uses a a song that’s a dead-ringer for “Fljótavík.” The sad part: Sigur Rós has little to no hope of winning any sort of lawsuit over any of these.

More: “TBWA Loves Copying Music Videos

Mediabistro Course

Presentation Writing: Design and Delivery

Presentation Writing: Design and DeliveryLearn how to use storytelling techniques and visual content to create and deliver successful pitches and presentations! Starting August 6, Amanda Pacitti, the manager of learning at Time Inc., will teach you the best practices for presentations, from using software like Prezi and Powerpoint, to writing your script, and using images, audio, and video to drive your points. Register now! 

Thursday Odds and Ends

-Santo beat Saatchi & Saatchi to win Diesel’s global ad account. link

-Here’s your winning entry in Chiquita’s user-generated redesign contest (above). link

-Razorfish hired Andrew Crow as VP, experience design, for the agency’s 500-plus West region. link

-comScore: Facebook passes Yahoo to become the second largest video site in the U.S. behind you-know-who. link

-LBi Atlanta created a new site to celebrate Denon’s 100th anniversary. link

-Pereira & O’Dell launched a new site for Coda Automotive. link

-The AAF honored achievements in diversity at the Mosaic Awards luncheon. link

-Google upgrades Instant. link

-Can you have kids and a great ad career? link

-Italy demands that Apple remove its “offensive” What Country iPhone app from its store. link

More: “Wednesday Odds and Ends

Here’s Lori Senecal in Che Guevara Form

Ever wondered what KBS+P partner Lori Senecal would look like with a Che Guevara beret? Well, look no further than the image above, which features MDC chief Miles Nadal applauding this painting that was presented at the agency’s “Blue Chairs” event that took place in NYC on Sept. 16.

One rather excited tipster tells us:

“The revolution continues at KBSP!!!…It was a day of sharing, laughing and of course drinking. Our brave leader, Lori Senecal, was even presented with a Che inspired poster in her likeness that read ‘viva la kbsp.’ Have a look at the photos and get a look at the agency of the future.”

Who knew Senecal was the Kim Jong Il of the ad world? If you care to know what the “agency of the future” looks like, you can check the rest of the photos here.

More: “KBS+P Creatives Split for McCann

NBA 2K11: As Good As the ’95-96 Bulls

Andre Iguodala, Rajon Rondo, Derrick Rose, Josh Smith and Russell Westbrook are back in this new spot for NBA 2K11 from 72andSunny, Robot Films and director Chris Robinson (yeah, we’re hyped for the NBA season to start, so sue us). Since our last encounter with these pro ballers, they’ve moved on from idolizing Michael Jordan but are still fixated on the Chicago Bulls of old.

The first spot was funny and the athletes did a great job with their acting skills as they also did in this spot so why not keep it going?

More: Halo: Reach vs. Halo 3: Does It Measure Up?

Hey, We Threw a Party Last Night!

(Pictured l-r: AKQA’s Rei Inamoto, Miami Ad School’s Mehera O’Brien, Big Spaceship’s Jen Vladimirsky, Ogilvy’s  Leo Vladimirsky and Kaplan Thaler Group’s Keith Zang)

To celebrate the team-up of Mediabistro and Miami Ad School and celebrate Advertising Week as well, we threw a soiree at the HK Lounge in Hell’s Kitchen last night. Just wanted to say thanks to Pippa, the MB events crew and those who attended and paid attention to my rambling speech over the din of the bar. Anyhow, one of the main goals of the event, which was packed enough to stoke one’s claustrophobia for a good hour, was to promote MB’s and Miami Ad School’s new Creative Pro program.

Creative Pro was launched to help to help junior creative types who aren’t ready or able to go full-time schools get a career boost via portfolio critiques from people in the industry, interactive webcasts and video libraries. Well, enough of our plugging. Check out the video below for more info and view more party pics here.

More: “Miami Ad School’s Brooklyn Branch Has a New Director

Z Gillispie Celebrates Ten Years with Nurun

Apparently, spending ten years at one agency is enough of a milestone to merit a celebratory announcement these days. That’s what Nurun is doing to herald the decade-long tenure of creative director Z Gillispie, who has been with the agency since it was a small Atlanta-based operation.  He’s led a team of creative professionals through the Nurun acquisition five years ago and ultimately became part of a global network of more than 850 staffers. During his time at Nurun, Gillispie has worked  on numerous accounts like AT&T Wireless, Home Depot, AutoTrader.com, SPX, and Frontier Airlines, to name just a few.

Through all of the ups and downs that come across the life of a creative, this man has survived. Anyone who goes 10 or more years in the same agency deserves some recognition we suppose. We take off our hats and salute you, sir.

More: Tracy Awards Back to Celebrate the Worst of the Worst

Who’s Hitting Up the Contagious/Moth Event Tonight?

The Advertising Week festivities are slowly drawing to a close and while we’ve hit up our fair share of panels that were fun and interesting, we’re particularly looking forward to this event tonight that’s being thrown by Contagious, Organic and non-profit group The Moth. We figured we’d give our buddy Nick Parish over at Contagious some free publicity for this affair, which is being billed as a StorySLAM and will feature the likes of Gerry Graf, Joyce King Thomas and Eric Silver. We’ll be there so come say hi. Get more info here.

More: “Tuesday Poll: Who’s Excited for Advertising Week?

We Hear: Mike Dennelly Resigns from G2

It seems like only yesterday that we reported that Mike Dennelly was promoted to director of digital strategy at G2 USA. But now, numerous sources are telling us that Dennelly has resigned from his post after just four months. According to one spy familiar with the matter, Dennelly’s promotion was G2′s attempt to bring together several G2 agencies into “One G2″ and build its digital capabilities, but the exec was thwarted by in-fighting and lack of new business and digital work. From what we’ve been told, Dennelly, who had been with G2 for over five years, is headed to McGarryBowen to work on the digital side, though his exact position is yet unknown. We’re checking with both camps for more on the matter.

More: “Oh Yeah, Andy Semons Also Joined G2

Thursday Morning Stir

-Insurance brand and agency Duval Guillaume infuse Godzilla into a spot that bridges the gap between iAds and print ads. link

-Walter Campbell will lead creative at Anomaly UK. link

-Pandora’s ad network makes the leap to TV and Blu-Ray players. link

-Greystripe’s rich media mobile ads outperform static mobile display ads by 136 percent, says Greystripe. link

-Groupon is set to cozy up to more national retailers. link

More: “Wednesday Morning Stir

Wednesday Odds and Ends

-That irritating Staples ad wins Consumerist’s “Worst Ad in America” for 2010. link

-MLK appears in a Mercedes ad (above). link

-Twitter says no to political advertisers. link

-Google’s trying to bring sexy back to online display ads. Good luck with that. link

-William Shatner help makes Priceline a tech darling. link

-MTV assembles Scratch, a group of creative types who will work with “brands seeking out fresh approaches.” link

-Time Warner chief Jeff Bewkes says the AOL merger was “the biggest mistake in corporate history.” link

-Julia Deakin joined Toronto-based prodco Crush as senior graphic designer/VFX artist. link

-Skinny ponders the “In-Executable Strategy.” link

More: “Tuesday Odds and Ends

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