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Friday Morning Stir

-Along with welcoming Moxie alum Alyse Schwartz, Digitas Atlanta has also hired former Engauge/Definition 6 exec Jamie Christner as VP, group director of strategy & analysis.

-The One Club launched its inaugural OneScreen film festival. link

-Four months after picking up AOR duties for solar power company Sunrun, San Francisco shop Heat is encouraging folks via billboard to ditch Pacific Gas & Electric and try solar for a change (above).

-This is how W+K London celebrates winning the business for U.K. retail giant, Tesco. link

-Viacom and DirecTV have finally rekindled their relationship. link

-Publicis Groupe reported a 15.5 percent revenue gain to $2 billion in Q2. link

 

Mediabistro Course

Storytelling for Media Professionals

Storytelling for Media ProfessionalsStarting April 22, this in-person workshop will teach you the specific ways to incorporate storytelling into your personal and professional life. Students will examine the role of storytelling in business and put their newfound skills into practice with a series of improvisation, writing, and presentation exercises designed to help them uncover personal stories. Register now!