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Friday Morning Stir


-The newly formed Seattle Cancer Care Alliance Proton Therapy, a ProCure center, has picked hometown agency Frank Unlimited as its first agency of record. A $1.6 million budget will go to print, radio and online advertising, and event marketing.

-It looks like the Ryan Gosling Easter stunt, which was dreamed up last year by copywriter Jenna Livingston, is returning this weekend. link

-In the wake of the Ford Figo ad fiasco, JWT India’s chief creative officer/managing partner Bobby Pawar has been axed. link

-Twitter co-founder Biz Stone is reportedly poised to launch a new mobile startup called Jelly. link

-Ogilvy & Mather Prague and BRW USA director Roman Valent go back to simpler times in a new spot for Pilsner Urquell (above).

Mediabistro Course

Storytelling for Media Professionals

Storytelling for Media ProfessionalsStarting April 22, this in-person workshop will teach you the specific ways to incorporate storytelling into your personal and professional life. Students will examine the role of storytelling in business and put their newfound skills into practice with a series of improvisation, writing, and presentation exercises designed to help them uncover personal stories. Register now!