-Discovery Chicago, which is housed under the Publicis Healthcare Communications Group umbrella and recently integrated its Saatchi & Saatchi Science and Williams-Labadie units, has now rebranded as Discovery USA.
-Leo Burnett and Holler London’s “Wildfire Pigeon” has officially arrived at Cannes.
-Nine months after winning the Marriott Hotel & Resorts business (and two since adding PR duties), Grey NY has bowed a new integrated campaign for the brand that includes a new logo, mantra (“Travel Brilliantly”) and website. link
-Mercedes-Benz has launched an interactive Facebook site called #SocialReporter. link
*Sigh* So long, McDowell’s. link