It took over a month, but Princeton, NJ-based, Publicis Groupe-owned agency Rosetta has finally confirmed that Augé Reichenberg has joined as executive creative director for its healthcare division. You may remember we reported back in May that the creative left Draftfcb New York after a 15-year run. By taking on her new role, Reichenberg is not only reuniting with former DFCB colleague and current Rosetta CCO Gary Scheiner, but her former DFCB creative partner and current Rosetta ECD Toni Hess.
Auge, who will also sit on Rosetta’s Healthcare Leadership Team, will be based in the agency’s New York office alongside Hess.
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