TVNewser TVSpy LostRemote SocialTimes AllFacebook FishbowlNY FishbowlDC PRNewser 10,000 Words GalleyCat UnBeige MediaJobsDaily

Posts Tagged ‘Alyssa Wilson’

Arnold, Jack Daniel’s Bring Back King Bee, This Time with a Swarm

Jack Daniel’s Tennessee Honey Whiskey has been repped by King Bee for a while now, with the insect always fiercely flying, always backed by rock and roll. In the latest spot, King Bee is followed by his swarm, representing the followers the brand has gained in the last year.

Pre-released on Twitter and Facebook, “Swarm” amassed over 10 million impressions before launching on TV. Though it was apparently carefully calibrated to get the right lighting and “a gritty feeling” (essential for any American whiskey brand), the spot’s not exactly rife with excitement or engagement. It works for exactly 30 seconds, though, and with the accompanying copywriting- “Like any good night out, things get interesting when there’s a swarm.” and “Fly straight. Drink responsibly,” King Bee and his crew get get an A for effort.

Credits after the jump

Read more

Mediabistro Course

Management 101

Management 101Become a better manager in our new online boot camp, Management 101! Starting October 27, MediabistroEDU instructors will teach you the best practices for being a manager, including, how to transition into a management role, navigate different team personalities and more! Register before September 30 to get $50 OFF with early bird pricing. Register now!

Alas, a Date with Flo is Only But a Dream

Another day, another ad starring Progressive’s perky pitchwoman Flo, who somehow worked her way up to “advertising’s greatest icon” status earlier this year–well, at least according to Entertainment Weekly readers. In this latest installment from Arnold Worldwide, Flo actually ventures outside her sterile Progressive warehouse confines and heads to the great outdoors to enjoy a lovely day with a lucky bloke. The pair go fishing, ride ATVs and idle away by the campfire until you realize the poor sap’s just dreaming and Flo’s just being her usual saleswoman self. Hey, at least the girl got some sun, if only in fantasy. Care to weigh in as to whether Flo’s still appealing (or ever was) or has she grown tiresome at this point? Credits after the jump.

Read more