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Posts Tagged ‘Carter Murray’

The Search is Over: Draftfcb Finds New Global CEO in Carter Murray

As you may have heard by now, Draftfcb has perhaps made George Parker‘s day by finding a replacement for Laurence Boschetto in Carter Murray, a 38-year-old Brit who will now take over as CEO of Draftfcb Worldwide. Murray (pictured), who remains based in NYC, joins DFCB after spending a year-plus as president/CEO of Y&R North America. During his career, the rather young exec spent four years as CMO/worldwide account director on Nestle while at Publicis, where he also served as a member of said agency’s executive committee.

Now, with a little weight off his shoulders perhaps, Michael Roth, chairman/CEO of Draftfcb parent company, IPG, says of his new hire,”We’re very pleased to welcome Carter in this key role at an important time for Draftfcb. He understands consumer advertising and brands, has demonstrated the ability to motivate diverse teams and raise the quality of creative work, nurture client relationships and win global business. This combination of skills and experience in a dynamic new leader is what the agency needs in order to evolve its integrated model and drive growth.”

As for Boschetto, who spent four years at the helm at Draftfcb and will stay on through a transitional period and then serve as a senior advisor to IPG, Roth adds, “We thank Laurence for his contributions to our search for his successor and to the agency, including a consistent and high level of operational and financial delivery. We wish him well in his ongoing industry activity, particularly in the area of diversity and inclusion, where we will continue to work together.”

Though the transition is now underway, Murray’s official start state is still to be determined. Meanwhile, Y&R didn’t wait long to fill the void, having welcomed former VML CEO Matt Anthony as its new North American chief exec. AdAge has the full-court press on all things Murray and his arrival at Draftfcb. Read on.

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Wednesday Odds and Ends

-PMH and fellow Minneapolis-based operation Pixel Farm collaborate on a new campaign for Mattel’s Barbie (above). link

-GigaOM and paidContent have now joined forces. link

-Anomaly is opening up shop in Toronto. link

-Have you seen Google’s Chrome for Android beta clip yet? link

-Susan Credle, Pete Favat and Andrew Keller are among the familiar names in the 2012 AICP Show Curatorial Committee. link

-Carter Murray is taking over for Tom Sebok as Y&R New York CEO. As part of Y&R global CEO David Sable‘s restructuring of the Big Apple branch, BrandBuzz will also be merged back into Y&R NY and Wunderman Seattle’s Sean Howard will be moving to the NY office to serve as GM.

-Publicis & Hal Riney and Mullen are the final two combatants for the U.S. Cellular biz. link

-Lee Clow and other L.A. agency folks share the spotlight in a pub called Our South Bay. link

-McDonald’s shamrock shake is going national. link

-Viacom and Amazon are close to forming an alliance against Netflix, too. link

Murray Takes Over as Y&R NA President

The dapper, smiling man you see to your left is one Carter Murray, who, at the and of October, will take on the dual role of president and CEO of Y&R’s North American operations, which entitles him to oversee all advertising and pursue new business in said region.

Murray arrives in the States from Publicis Worldwide’s Paris branch, where he spent the last four years as CMO, worldwide account director and was a global lead on the Nestle business. Prior to Publicis, Murray spent nine years at Leo Burnett, first starting out in Frankfurt as regional account director for Philip Morris across Europe, then spending the last three years of his time at Leo as regional new business director, EMEA. In a statement, Murray says, “I’m delighted to join the Y&R family.  Y&R Advertising’s North America network has made great progress this past year.  All the ingredients are there — Great people and a lot of fantastic new talent that came on board this year, a great roster of clients, and some really fine and innovative work. It’s an exciting time to join.” Alright David Sable, there’s a little less weight on your shoulders.