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Posts Tagged ‘Diego Yurkievich’

Alma DDB is On the Hunt for New Creative Leads

The DDB network’s Miami-based Hispanic-focused unit Alma has confirmed that two of its creative leaders, Diego Yurkievich and Hernan Cerdeiro, who just picked up a couple of Silver Lions last week at Cannes for their work on Glad, have left to pursue other interests. In a statement, Alma president/chief creative officer Luis Miguel Messianu tells us, “We enjoyed working with both Hernan and Diego and wish them the best in their future endeavors. We are looking for creative leadership that aligns more closely with our culture.” As mentioned above, Alma the search is underway for new creative leads at the agency.

The Argentinean natives had been with Alma DDB for three years give of take, Yurkievich (pictured) joining up as SVP/ECD after serving in the same role at GlobalHue New York. During his career, the senior creative has also worked at the likes of W+K and the Cali branch of the Miami Ad School. Cerdeiro, meanwhile, held a VP/creative director position at Alma after working at the likes of Y&R and McCann’s Buenos Aires offices. Trying to put some positive spin on the departures, Messianu adds,  ”We attract top talent and work to get the absolute best results for our clients. Over the years, many of our alumni have taken what they’ve learned into the marketplace, and raised the bar across the industry.”

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Wednesday Odds and Ends

-Goodby nabs lead creative duties for Sonic. link

-Virgin Atlantic signed on as exclusive launch airline advertiser for Rupert Murdoch‘s iPad publication, The Daily.

-Alma DDB welcomed GlobalHue alums Diego Yurkievich and Juan Diego Guzman as SVP/ECD and CD, respectively. link

-Backyard  owner Blair Stribley launched a new production company called Might Film Co. link

-Starwood Hotels expanded its sponsorship alliance with Live Nation.

-Lincoln Center selected space150 as its digital partner.

-TNS appointed former Microsoft exec Tim Isaac as its global marketing director. link

-Mrs. Tom Brady plays “queen of Carnaval” in a new Wing-created ad for Pantene Brazil. link

-Blast Radius and Media Merchants created interactive storefronts for Starbucks in Canada (above). link

Wednesday Odds and Ends

-BBH London boys Hugo Bierschenk and Dean Woodhouse have moved across the pond to join the creative department of BBH New York.

-TBWA unit Being reinvigorates Mr. Peanut for the modern age (above) and nabs Robert Downey Jr. as VO. link

-Branded content studio The Department of the 4th Dimension added director Stephanie Rausser to its roster. link

-Design/VFX studio Spontaneous hired Cara Cutrone as VP/MD in its New York office.

-Ogilvy NY CCO Lars Bastholm gives us tips on how to win a Cyber Lion at Cannes. link

-Alma DDB appointed Diego Yurkievich as SVP/ECD. link

-Hey, there are still advertisers for Skins. link

-Publicis is set to acquire integrated agency, Chemistry. link

-Ozzy and Beiber to team up in Best Buy’s Super Bowl commercial. Ideal pairing, of course. link

-Let’s check out a list of diversity-free agency websites, shall we? link