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Posts Tagged ‘Jamie Miller’

Smirnoff Ice Encourages Ladies to Start ‘Straight Primpin’

Here’s a 3-minute long music video for Smirnoff Ice from director Jon Jon Augustavo. From what we can tell, it encourages young women to pre-game their nights out with a substance commonly instilled on others as punishment.

Sure, the “Bros Icing Bros” phenomenon of 2010 may have jumped the shark when Coolio got “Iced” in someone’s back yard. But for anyone between the ages of 21 and 30 who either likes playing stupid jokes or regularly finds themselves as a spectator of others’ stupid jokes, Smirnoff Ice is known as something bros make their bros chug. In fact, in 2010, Smirnoff Ice even admitted that the stupid meme helped kickstart sluggish sales of the milky white beverage. The next step? Get the ladies involved with the aid of canine Tumblr superstar Tommy Pom.

Could young women nationwide start sizzurpin’ the SmirnIce as part of their “Straight Primpin’” ritual? If you encourage widespread use of celebrity Pomeranians to get the pre-party started, anything’s possible. Download “Straight Primpin’” here and view credits after the jump.

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Tuesday Morning Stir

 

-Production companies unite as Hello! has announced a strategic partnership with Paranoid US. As a result, Paranoid EP Jamie Miller takes on an additional EP role at Hello!, working with fellow Hello! EP, Mike Brady. Though both companies will remain wholly independent operations, Paranoid will base itself at Hello!’s L.A. offices in Hollywood and will be relocating its post-production facilities there.  With the new partnership, Paranoid will develop long form projects with Lenny Beckerman, head of Hello!’s film/TV development department, and also expand further into music videos and digital content. Got all that? Good.

-Draftfcb Auckland has released the print ads that complemented its nifty, cute “Driving Dogs” campaign for MINI and the SPCA (one example above). link

-Is the company behind the “Keep Calm” shirts doomed? According to its founder,  thanks to one PR disaster, it sure could be. link

-RAPP has brought on John Singer, an IMS Health and Blue Spoon Consulting alum, to serve as SVP of client solutions and help bolster its pharma practice.

-Global consumer/mobile electronics brand VOXX International has appointed Lambertville, NJ-based Oxford Communications as AOR for its corporate advertising efforts and subsidiary, Audiovox Electronics Corp.

-NYC-based boutique audio-post company Heard City added mixer/sound designer Dan Flosdorf to its roster. link

 

Converse, Anomaly Take Road Trip of Sorts with Pro Skater

Apparently 16 hours or so is all it takes to get from Los Angeles to Vegas via skateboard according to this new Converse short film that promotes the Ka-One sneaker and comes to us, yet again, from New York’s Anomaly. After spending 2010 consorting with hip musical acts  like Hot Chip, Vampire Weekend and Kid Cudi, the agency is turning its focus to the skater set with this clip starring pro Kenny Anderson.

Call it a day in the life if you will, but from the looks of it, Anderson, who seems to be balancing, gliding and riding on just the front end of his board throughout his entire interstate excursion, can rally the masses like Rocky running through the streets of Philly. The Converse branding is once again kept to a minimum during this road trip, which seems like no sweat off Anderson’s shoulders. Credits after the jump.

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