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Posts Tagged ‘Rupert Maconick’

Grey, Spurlock Test Trustworthiness of Strangers for Ally

What would you do if some random stranger asked you to watch their briefcase that happens to be filled with $100,000? Well, that’s the premise of Grey’s new spot for Ally, which was directed by the seemingly ubiquitous Morgan Spurlock. The POM and Supersize Me auteur, who is also seeking members for something called the “Failure Club,” is deeming this a “social experiment” though we’ve seen the Candid Camera/Punk’d approach in ads before. But whatever the case, it’s nice to see there are still some trustworthy people out there. Credits after the jump.

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Mediabistro Event

“Vine: Create Quick Social Video to Market Your Brand” Webcast

Bring your Twitter efforts and information to life with this popular video app. Find out how in our Vine webcast taking place tomorrow, June 19 from 4-5 pm ET. Gemma Craven (left), EVP, New York group director of Social@Ogilvy, will discuss how her team has created interactive videos for brands to get their message heard. Register today.

BBDO, FedEx Once Again Infiltrate NFL Week 1 Coverage

If you happened to catch any NFL games since the season kicked off on Thursday night, you probably saw any one of three or four FedEx ads that’s part of a new brand campaign from BBDO NY, which aims to emphasize its client’s “customer solutions including healthcare, automotive, small business and sustainability.” The spot called “Hollywood” (above), which boasts FedEx’s ability to, yes, deliver bovine heart tissue in time for surgery, seemed to get the most airplay from our point-of-view. But maybe it was the one below or either of the two after the jump that deserved more rotation–though none of this year’s FedEx spots really elicited a chuckle or two like last year’s “Exchange Student” effort that also launched during the NFL’s opening week. Check out two more from the 2011 campaign (wait, is that Bodie from The Wire as the FedEx guy in the spot called “Two-Sided”?) as well as credits for the various spots after the jump.

 

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