Here’s a little picker-upper to mark the end of the week (and boy, does everyone need it) that comes to us courtesy of Toronto agency john st., which is basically taking the piss with the concept of viral in this infauxmercial touting a “professional clicking” service called “Buyral.” Yes clients, in john st.’s world, everything is a click that can be added to the stat sheet, whether it be pushing an elevator button or playing Whack-a-Mole. With Buyral, young and old alike will also turn into clicking automatons that will ensure your viral video is always a guaranteed success. While we definitely appreciate the effort from john st. and Aircastle Films, there will be always be some misunderstanding of what “viral” actually is, which, come to think about it, actually makes things like this that much more fun.
Pace Communications is looking for a Digital Editor. next job Mindshare is looking for a Manager Strategic Media Planning. next job Mindshare is looking for a Manager, Digital Media Planning. next job Mindshare is looking for a Associate Director, Digital Media Planning. see all
Starting October 1, learn how to get your foot in the door and launch your PR career! Taught by the former VP of Corporate Communications at Playboy Enterprises, Linda Marsicano will teach you how to draft pitch letters and press releases, develop and implement PR plans, garner media coverage, and other skills you need for a successful career in public relations. Register now!