TVNewser TVSpy LostRemote SocialTimes AllFacebook FishbowlNY FishbowlDC PRNewser 10,000 Words GalleyCat UnBeige MediaJobsDaily

University of Phoenix Ready to Review

The University of Phoenix has confirmed that it’s  ready to review its creative account and expects to issue an RFP for national advertising work later this month. Since the end of 2008, the Apollo Group-owned higher learning institution has worked with San Francisco shop Pereira & O’Dell, which beat out the likes of Mullen, Arnold and EVB for UofP’s AOR duties at the time.

We’ve been told by an Apollo/University of Phoenix spokesperson that P&O’D has been invited to participate in the review, though some spies are whispering that the agency will not defend the account. We’ll keep you posted as things develop.

Mediabistro Course

PR: Incorporating Social Media & Multimedia

Public Relations: Incorproating Social Media and MultimdediaStarting October 22, learn how to use Twitter, Facebook, and keyword search to get your client's message heard! In this course, you'll learn how to develop online video, make social media updates, display multimedia content, and master your client's SEO so that your message will spread and reach all the right places. Register now!