AllFacebook InsideFacebook InsideMobileApps InsideSocialGames SocialTimes LostRemote TVNewser TVSpy AgencySpy PRNewser MediaJobsDaily UnBeige

How Professional Sports Are Monetizing Through Social Media

There is lots of talk these days about acquiring fans, building community and driving two-way conversations, but significantly less is written about how these things correlate to the bottom line.

This is certainly true in the world of pro sports. Is social media more significant for driving revenue through ticket sales or merchandise? What do sponsorship deals on Twitter and Facebook look like?

See Kevin Cote (Golden State Warriors), Patrick Hooper (San Jose Sharks), Sam Laird (Mashable), Jonathan Martinez (Oakland Raiders), Bryan Srabian (San Francisco Giants) and Jason Mitchell (Movement Strategy) at the AllTwitter Marketing Conference, June 4 in San Francisco. In this panel, they’ll discuss how professional sports teams and leagues measure the ROI of their social media actions and specifically what they are doing to drive incremental revenue through Twitter and Facebook.

See these and other leading professionals from Buffer22Squared, NestivityDatasiftTopsyRallyverse, Optimal and SFGate.com at AllTwitter Marketing Conference.

Register before June 4 and save. Don’t delay: register now!

Mediabistro Course

Web Analytics

Web AnalyticsStarting July 30, master Google Analytics to build traffic and increase sales for your brand! In this course, you'll learn how to use metrics to develop a digital strategy for your business, determine what to look for in analytics reports, use your findings to improve your online initiatives and more. Register now!