More B2B companies than ever are working to leverage the power of social media in 2013.
A full 91% of B2Bs are currently using social content to generate new leads and drive traffic to their websites.
An especially interesting statistic noted below is that Twitter users are more likely to visit B2B tech sites than the average Internet user. Lesson: B2Bs in the tech space need to be on Twitter!
Click to enlarge:
- Is Your Business Ready for Social Media? (Use This Decision Tree to Find Out!)
- Cross-Channel Commerce: Mobile, Social and the Internet of Things [INFOGRAPHIC]
- Blogs, Social Media, Video, SEO, Apps - 10 Years of Digital Storytelling [INFOGRAPHIC]
- North Korea, Iran, China, Pakistan, Turkey - Countries Who Block Social Media [INFOGRAPHIC]