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5 Tips For Using Twitter To Pitch Your Story

5 Tips For Using Twitter To Pitch Your Story

So, you’ve got an exciting story that you think is just perfect for the media: a client’s new product, a huge acquisition, an industry-shaking study… something spectacular.

Twitter can be a huge boon to PR folks looking for ways to reach out to journalists and publishers with a story idea, as long as it’s used right.

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7 Fascinating Twitter Accounts To Follow

7 Fascinating Twitter Accounts To Follow

Your experience on Twitter is hugely impacted by who you’re following.

As Shea suggests in his 10-part Newcomers Guide to Twitter, it’s best to evaluate and prune your Twitter network on a weekly basis so you’re constantly enthused by the tweets you read in your feed.

But sometimes it’s a challenge to unearth interesting new Twitter accounts to follow that add something substantive to your daily data diet.

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Five Brands Successfully Pulling Off The Humor Approach On Twitter

Five Brands Successfully Pulling Off The Humor Approach On Twitter

As any professional comedian knows, it’s not easy to make people laugh.

It’s perhaps even harder to make people laugh when all you have is a series of 140 characters typed on a computer screen.

Harder – but not impossible. Below, take a look at five brands who take a comedic approach to Twitter, and are actually pulling it off.

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AllTwitterLister: 6 More Twitter Lists To Subscribe To

Twitter lists are one of the most powerful features of Twitter, enabling users to slice and dice the thousands of people they follow into digestible mini-directories.

You can create your own lists – either public or private – or capitalize on other tweeps’ listwork and follow a list they’ve made. Twitter lists are under-utilized in general, but specifically so in terms of finding and following others’ well-curated lists that could save you time in your Twitter reading and help you form new contacts and leads.

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AllTwitterLister: 6 Twitter Lists To Subscribe To

Twitter lists are one of the most powerful features of Twitter, enabling users to slice and dice the thousands of people they follow into digestible mini-directories.

You can create your own lists – either public or private – or capitalize on other tweeps’ listwork and follow a list they’ve made. Twitter lists are under-utilized in general, but specifically so in terms of finding and following others’ well-curated lists that could save you time in your Twitter reading and help you form new contacts and leads.

And now, thanks to Twitter amping up each user’s capacity to support up to 1,000 lists with a maximum of 5,000 accounts in each, the possibilities are endless.

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10 Secrets Of The Top Twitter Chats

#SMChat sees hundreds of people take to Twitter each week to discuss social media marketing. #BlogChat participants produce over 6,000 tweets about the tools, tricks and tribulations of being a blogger. These are two of the biggest Twitter chats out there, and they’ve developed a “secret sauce” for hosting the perfect chat.

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Chris Hadfield Returns Home; 7 Other Astronauts To Follow On Twitter

Canadian Space Agency astronaut Chris Hadfield was live-tweeting his experiences in outer space directly from the International Space Station for the past 146 days.

And now Hadfield has safely returned to Earth – much to the chagrin of his loyal Twitter following.

Don’t fret, outer-space-philes: here are 7 other astronauts you can follow on Twitter to get your galactic fix.

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AllTwitterLister: 6 Twitter Lists To Subscribe To

Twitter lists are one of the most powerful features of Twitter, enabling users to slice and dice the thousands of people they follow into digestible mini-directories.

You can create your own lists – either public or private – or capitalize on other tweeps’ listwork and follow a list they’ve made. Twitter lists are under-utilized in general, but specifically so in terms of finding and following others’ well-curated lists that could save you time in your Twitter reading and help you form new contacts and leads.

So we’ve launched a new AllTwitter post series called AllTwitterLister, highlighting notable Twitter lists that are worth your click of the “subscribe” button.

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The 10 Most Clickable Twitter Headlines

Being “good” at Twitter is more of an art than a science.

There’s no magic formula for social media success, nor hard and fast rules for how to use Twitter well.

But there are guidelines, informed by scads of data and legitimized through case studies and success stories, for writing the “best” Twitter headlines as measured by their clickability. Tests have shown that you can increase your conversion rate on a link by 73% when you write a compelling headline.

And getting users to click on links in tweets is one of the major goals of brands using Twitter.

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So You Want To Work In Social Media? 5 Challenges In A Social Media Career

Contrary to the perception of many, a career in social media is much more than angling for the perfect Instagram, live-tweeting from big-ticket events, and pinning like crazy on Pinterest.

Working in social media, whether as a community manager, a strategist, or a digital PR manager, and in-house or out of house, has unique challenges. For all those skeptical of the gravity of a full-time career in social media, or looking to get more information on the demands of working in social, keep reading.

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