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Content Marketing, SEO, Mobile, Email And Social Media – Marketing Budgets 2014 [STUDY]

Content Marketing, SEO, Mobile, Email And Social Media - Marketing Budgets 2014 [STUDY]

Three in five marketers plan to increase their budgets for acquisition, retention and engagement on social media platforms such as Twitter and Facebook in 2014, with 71 percent planning to boost their overall digital marketing expenditure, reveals a new study.

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Social Media Experts Lead Interactive Online Event

Social Media Experts Lead Interactive Online Event

Beginning February 18th, experts in the social media space will share their insight through a series of webcasts and interactive online sessions. Taking place over the course of six weeks, Social Media 201 will help those who are familiar with social media boost their personal or business-related online presence with easy-to-follow sessions.

Each week registrants will be invited to tune into a live webcast, taught by experienced marketing professionals including Geoffrey Colon, Group Marketing Manager, Social Media at Microsoft/Bing Ads, and Kayla Green, Digital Strategy Director at Saatchi & Saatchi. Webcast topics include “10 Habits of Highly Successful Twitter Users”, “Harnessing the Power of Image Driven Platforms” and “Social Media and Mobile”.

For a limited time, Mediabistro is offering 25% OFF the online event with code LOVEMB. Register before 2/14/14 to redeem this offer!

58% Of B2B Marketers Increasing Social Media Spend In 2014 [STUDY]

58% Of B2B Marketers Increasing Social Media Spend In 2014 [STUDY]

More than half of business to business marketers plan to increase their social media spend in 2014, reports eMarketer, citing data from Advertising Age.

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The Twitter Marketing Cheat Sheet [INFOGRAPHIC]

The Twitter Marketing Cheat Sheet [INFOGRAPHIC]

Twitter comes with a pretty steep learning curve.

Certainly, when you first join the network it can quickly get overwhelming. The strange jargon. The weird character limit. The fact that it all moves so fast. For a brand looking to use Twitter to maximise exposure to their business, raise awareness of products and services, and drive sales, it can all be a little too much.

Where do you even begin?

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5 Social Media Marketing Predictions For 2014 [INFOGRAPHIC]

5 Social Media Marketing Predictions For 2014 [INFOGRAPHIC]

As a marketer, which trends are you anticipating in 2014?

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Revolutionized Marketing: The Rise Of Social Media [INFOGRAPHIC]

Revolutionized Marketing: The Rise Of Social Media [INFOGRAPHIC]

Did you know that that 70 percent of consumers trust recommendations from their friends?

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14 Hotel Marketing Trends For 2014 [INFOGRAPHIC]

14 Hotel Marketing Trends For 2014 [INFOGRAPHIC]

Social media has revolutionised many industries and the world of hotels and hospitality have certainly benefited from using platforms such as Twitter and Facebook to attract, engage with and convert travellers into prospects and customers.

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87% Of Content Marketers Use Social Media [INFOGRAPHIC]

87% Of Content Marketers Use Social Media [INFOGRAPHIC]

Did you know that social media is the number one tactic of content marketers, favoured by almost nine in ten (87 percent)?

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2014 State Of Digital Marketing [INFOGRAPHIC]

2014 State Of Digital Marketing [INFOGRAPHIC]

Did you know that 1 in 3 business to consumer (B2C) and 1 in 5 business to business (B2B) marketers have generated revenue from social media?

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Social Media Marketing Lessons From 2013′s Hottest Buzz Words [INFOGRAPHIC]

Social Media Marketing Lessons From 2013's Hottest Buzz Words [INFOGRAPHIC]

2013 was the year of the Selfie.

Or maybe it was the Twerk. Hmm, the Cronut sure got a lot of attention. And who can forget Cat Bearding?

Ah, whatever. YOLO.

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