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The Differences In How Recruiters Use Twitter, Facebook, And LinkedIn [INFOGRAPHIC]

The Differences In How Recruiters Use Twitter, Facebook, And LinkedIn [INFOGRAPHIC]

It’s no secret recruiters tap social media to find qualified candidates and engage with them, but how does their activity vary across different social media sites?

Take a look, in the infographic below created by Bullhorn, at the differences in how recruiters use the “Top 3″ social networking sites and which ones are most effective for reaching candidates.

Key takeaways:

- Only 1% of recruiters use Twitter exclusively, but 19% use just LinkedIn and Twitter together, and 48% use just LinkedIn.

- 21% of recruiters look to Facebook, Twitter, and LinkedIn to find and interact with candidates.

- The average recruiter has 616 LinkedIn connections; 28% have 1,000+. Meanwhile, 75% of recruiters have 100 Twitter followers or fewer (although what really matters is how many people they’re following).

- Twitter actually gets 1.9x more job views than Facebook, which makes sense with the proliferation of job openings-specific Twitter accounts.

- Twitter also gets 8.4x more job apps per contact than Facebook, and 2.8x more than LinkedIn.

The Differences In How Recruiters Use Twitter, Facebook, And LinkedIn [INFOGRAPHIC]

(Source: Bullhorn. We want you image via Shutterstock.)

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