How do the top fast casual restaurants stack up on social media?
Perhaps surprisingly, Chipotle boasts the most fans on Google+, Instagram, Twitter and YouTube. Why the amazement? Come on. I like a huge burrito as much as the next guy, but Chipotle isn’t that good.
Panda Express leads on Facebook (Chipotle rates 4th) and Panera Bread is tops on Pinterest (Chipotle a humiliating 10th), with Five Guys (#2 on Google+), Jimmy John’s (#2 on Twitter, #3 on Facebook and #3 on Pinterest) and Raising Cane’s (#2 on Instagram) also performing well.
This infographic from Fast Casual takes a closer look at the top fast casual restaurants in social media.
- The Social CEO [INFOGRAPHIC]
- The Story of #Twitter (2006-14) [INFOGRAPHIC]
- 10 Reasons Why Social Media is Good for Business [INFOGRAPHIC]
- The History of Hashtags in Social Media Marketing [INFOGRAPHIC]