Social media has emerged as a major player in disaster response, with Facebook, Twitter and Instagram having all facilitated rescue and relief efforts during multiple natural disasters.
And with 867,000 people affected each year by these tragic events, it’s lucky we have these new connective tools at our disposal.
Rhode Island-based digital agency Creative Signals created an infographic to illustrate the role social media played in three of our most recent natural disasters: the Japan tsunami, Haiti earthquake and Hurricane Sandy.
A few ways people use social media during a natural disaster
- 1 in 5 Americans have used an emergency app
- 18% have retrieved emergency info through Facebook
- 25% send Twitter DMs
- 37% use social media to buy supplies and find shelter
Read on for more:
- A History of Social Media Advertising [INFOGRAPHIC]
- B2B Content Marketing Trends for 2015 [INFOGRAPHIC]
- Twitter vs Facebook: Key Statistics, Facts & Figures [INFOGRAPHIC]
- The Good and the Bad of Social Media Marketing [INFOGRAPHIC]