Making social media work for your brand takes planning, time and effort. It takes work. You need to put in the hours, and you have to implement a winning strategy – and stick with it.
In many ways, a good social media campaign is somewhat like throwing a party. To mark the occasion, you need to decide on who you want to attend and when and where it will take place. You need to decide on a theme. You must establish clear goals and objectives and, critically, prepare the tools that will allow you to measure success.
This infographic proposes a paid, owned, earned model for planning your social media strategy, with a detailed list of tips, suggestions and recommendations to help get your party started.
- Can Social Media Help You Find A Job? [INFOGRAPHIC]
- Social Media, Internet, SMS, Apps - Incredible Smartphone Stats, Facts & Figures [INFOGRAPHIC]
- Are You Getting Bored With Social Media? [INFOGRAPHIC]
- Social Media, Your Business And The Law [INFOGRAPHIC]