If you want immediate insight into every touchdown, interception and blitz, complete with photos taken straight from the field AND posts from players and commentators, you’ll need a NewsHub. And the folks from Livefyre have made one.

The Super Bowl NewsHub give you the ability to connect and reply to all of the above, along with other Twitter sports fanatics, without having to sort through the typical hashtagged b.s. one would find plaguing Twitter during a big event.

If you take your Super Bowl tweeting seriously, consider this your central destination for Superbowl XLVII. Visitors will be able to see instant game recaps via its Game Tracker LiveBlog, and all the tweets, photos and more driving conversation with each play. AND they’ve made it customizable so you can select your favorite team and chat with likeminded fans.

“With the Livefyre Super Bowl NewsHub, we’re able to give the world access to the best curated Super Bowl content from across the web, bringing all the action from the SuperDome right to every fan’s desktop, phone, and tablet,” said Livefyre Founder and CEO Jordan Kretchmer.

If you want to see another example of Livefyre’s NewsHub in action, check out what they did for CES in January.

And remember – it isn’t too late for your business to benefit from Super Bowl buzz (any business can, no matter how small).

(Football image from Shutterstock)