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Posts Tagged ‘SMB social media’

SMBs Spending Less On Social Media In 2014 (And More On Their Websites) [STUDY]

SMBs Spending Less On Social Media In 2014 (And More On Their Websites) [STUDY]

Small and medium-sized businesses (SMBs) spent aggressively on social media in 2013, with some success, but this year they’re cutting back slightly on their investment in Twitter and Facebook to concentrate funds on their website, reveals a new study.

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How Are Small Businesses Using Social Media? [INFOGRAPHIC]

How Are Small Businesses Using Social Media? [INFOGRAPHIC]

Two thirds of small businesses are using Twitter, and around a quarter devote six to 10 hours each week to social networking, reveals a new study.

Vertical Response polled more than 400 of their customers to enquire how they’re using social media in their everyday activities, and found that 67 percent use Twitter, which finished second overall in the survey behind Facebook (88 percent).

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73% Of Fast-Growing SMBs Increased Social Media Spend In 2013 [STUDY]

73% Of Fast-Growing SMBs Increased Social Media Spend In 2013 [STUDY]

Three-quarters of “hypergrowth” small and medium-sized businesses (SMBs) in North America increased their budgetary spend on social media and social media advertising in 2013, reveals a new study from LinkedIn.

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Email, Mobile Top 2014 SMB Marketing Wish Lists (And Social Apps Also On The Rise) [STUDY]

Email, Mobile Top 2014 SMB Marketing Wish Lists (And Social Apps Also On The Rise) [STUDY]

As a small business owner, what are your digital marketing priorities heading into 2014?

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How Social Media Helps Small Businesses Grow [INFOGRAPHIC]

How Social Media Helps Small Businesses Grow [INFOGRAPHIC]

Did you know that 80 percent of socially savvy small business owners use channels such as Facebook, Twitter and LinkedIn for monitoring and collecting information about their competitors?

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72% Of SMBs Use Social Media For Marketing (With A Quarter On Twitter) [STUDY]

72% Of SMBs Use Social Media For Marketing (With A Quarter On Twitter) [STUDY]

Do you use social media to promote your small business?

You’re in good company. New research has revealed that almost three-quarters of small and medium-sized businesses (SMBs) now use social media, with mobile marketing also very much on the rise.

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One In Five UK Small Businesses Now Use Twitter [STUDY]

One In Five UK Small Businesses Now Use Twitter [STUDY]

Small and medium-sized businesses (SMBs) in the United Kingdom have doubled their marketing and advertising budgets in the past two years, with a sizeable chunk of that spend going towards social media, reveals new research from BIA/Kelsey.

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How UK Businesses Use Social Media [INFOGRAPHIC]

How UK Businesses Use Social Media [INFOGRAPHIC]

Did you know that recent studies have shown that almost three in five (57 percent) UK small businesses now use social media?

Sound good. However, two-thirds of firms spend less than five percent of their digital marketing budget on these channels, and 25 percent say they’re only active on social media “when they have the time”.

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Small Business Owners Find Facebook Harder To Maintain Than Twitter [INFOGRAPHIC]

According to a recent Manta survey of more than 1,200 small business owners, the majority (79%) are optimistic about their business prospects for the rest of 2013.

While only 5% of small business owners plan to hire new staff in the short term, nearly 26% are investing in social media, online advertising, and marketing.

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The Small Business Guide To Social Media Mastery [INFOGRAPHIC]

Did you know that 26 percent of small business marketers dedicate at least one hour to social media marketing each day, and four in five (80 percent) plan to increase their use of social media this year?

Small business has embraced platforms such as Twitter and Facebook, but why? Bottom line: used intelligently, social media can generate a significant return at a relatively low financial entry point. Moreover, it can be used in a variety of ways – 84 percent of SMBs use social media to reach customers, 42 percent use these channels for consumer support and 48 percent have generated business directly through Twitter.

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