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Posts Tagged ‘social media guide’

Your New Social Media Strategy: Attract, Engage, Convert & Monitor [INFOGRAPHIC]

Your New Social Media Strategy: Attract, Engage, Convert & Monitor [INFOGRAPHIC]

So you want to use social media to promote your business, products and services?

Smart play. But for best results on social you need clear objectives and an organised, winning strategy. You need a plan. And you need to do the work.

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The Absolute Beginner’s Guide to Social Media Marketing [INFOGRAPHIC]

The Absolute Beginner's Guide to Social Media Marketing [INFOGRAPHIC]

Social media comes with a pretty steep learning curve, particularly for businesses.

There’s just so much to figure out. For example, how frequently should you post? How much work does it take each week before you see results? What are the right types of images to use on your social profiles? Is it okay to actively sell your products and services – and if so, how often?

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Social Media and Business – Which Platform is Right for You? [INFOGRAPHIC]

Social Media and Business - Which Platform is Right for You? [INFOGRAPHIC]

Did you know that social media is the number one activity across the entire web, with 75 percent of all internet users estimated to be using at least one social network?

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How To Generate Leads With Social Media [INFOGRAPHIC]

How To Generate Leads With Social Media [INFOGRAPHIC]

Did you know that about one in four internet users spend most of their time online using social networks and reading blogs?

That’s a huge opportunity for a business marketer, and they’re starting to take notice.

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27 Social Media Marketing Tips From Enterprise Experts [INFOGRAPHIC]

27 Social Media Marketing Tips From Enterprise Experts [INFOGRAPHIC]

So you want to use social media to promote your business?

First, you need to establish your presence. “Having a Twitter account today is like having a web page 10 years ago,” says Lauren Teague, social media manager of the PGA Tour.

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Facebook, Twitter, Pinterest, Instagram, Vine – Social Media Best Practices [INFOGRAPHIC]

Facebook, Twitter, Pinterest, Instagram, Vine - Social Media Best Practices [INFOGRAPHIC]

Here’s a social media truism: Facebook users like photos, uploading more than 350 million each and every day.

Which means if you’re a brand on Facebook, images should be a significant part of your marketing strategy.

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Web, Mobile, Email, Apps, Social Media – Your Digital Marketing Road Map [INFOGRAPHIC]

Web, Mobile, Email, Apps, Social Media - Your Digital Marketing Road Map [INFOGRAPHIC]

So you’ve got some products and services that are going to change the world.

Brilliant. Now, you need a website. That’s your online identity, after all. It has to be mobile-friendly, of course, and you might want to think about an app.

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Social Media Etiquette – Tips, Stats And Suggestions [INFOGRAPHIC]

Social Media Etiquette - Tips, Stats And Suggestions [INFOGRAPHIC]

Every social media platform comes with a steep learning curve, and it’s one that is, unfortunately, often unique to that specific channel – the norms, whims and fancies of Twitter are often very different to those of Facebook, Instagram and Pinterest.

But where each network shares some common ground is in etiquette. You know, good, old-fashioned manners. After all, they cost nothing, but can change everything, certainly in how you’re perceived by other users.

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Getting Started With Social Media – Key Statistics, Facts & Figures [INFOGRAPHIC]

Getting Started With Social Media - Key Statistics, Facts & Figures [INFOGRAPHIC]

New to social media? It’s a pretty steep learning curve, with the different social platforms, and the business of social media itself, chock full of buzzwords, features and norms.

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Marketer’s Guide To The 2014 Social Media Landscape [INFOGRAPHIC]

Marketer's Guide To The 2014 Social Media Landscape [INFOGRAPHIC]

Are Facebook, Twitter, LinkedIn and YouTube the only platforms that really matter to marketers?

CMO.com‘s CMO’s Guide To The Social Landscape is now in its fifth year, and these four social networks are the only mainstays from the first edition of the guide back in 2010. Will Google+, Pinterest and Instagram still be around in another four years? Will Twitter?

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