AllFacebook SocialTimes 10,000 Words MediaJobsDaily

Posts Tagged ‘social media ROI’

A Week In The Life Of A Social Media Brand [INFOGRAPHIC]

A Week In The Life Of A Social Media Brand [INFOGRAPHIC]

Socially media evolved considerably in the year between 2012 and 2013, and brands across the world took notice, delivering richer, highly-engaged content to an ever-growing audience, which demanded more, more, more.

After all, social media never sleeps. It’s a 24/7 business, and once you’ve turned the power on, you can’t switch it off. Social media can’t be bargained with. It can’t be reasoned with. It doesn’t feel pity, or remorse, or fear. And it absolutely will not stop, ever, until you are dead.

Read more

Sponsored Post

Hands-On Social Media Training for Beginners

Social Media 101In our Social Media 101 boot camp, you'll determine the social media sites that matter most to you, based on personal and professional goals. Starting May 13, you will learn the best practices for using Facebook, Twitter, LinkedIn, Google+, Pinterest, Instagram and Tumblr, along with complete personal profiles on each site. Register today!

How To Use Color In Your Social Media Strategy [INFOGRAPHIC]

How To Use Color In Your Social Media Strategy [INFOGRAPHIC]

The majority of people learn from and interpret a message more easily and at a greater speed from an image than they do a text-only missive, and studies have shown that nine in 10 of us make decisions on purchases based on visuals.

And it’s not just pictures – colours are also important. Naturally, all of this is significant when planning your social media strategy.

Read more

Interaction, Influence And Traffic Rated Top Engagement Goals For Digital Marketers [STUDY]

Interaction, Influence And Traffic Rated Top Engagement Goals For Digital Marketers [STUDY]

As a social media marketer who manages updates and strategy for a top brand, what are your most important metrics for measuring engagement rates within your campaigns?

If you’re like eight in 10 of your peers it’s user interaction that’s your top priority, ahead of reaching influencers and driving website traffic, reveals a new study.

Read more

The World Of Social Media Monitoring And Analytics [INFOGRAPHIC]

The World Of Social Media Monitoring And Analytics [INFOGRAPHIC]

In less than a decade social media has rapidly grown from a casual way to connect with friends and family to a global e-commerce powerhouse, with brands of all shapes and sizes from all corners of the world using platforms such as Twitter, Facebook, Instagram and Pinterest to grow huge audiences, drive engagement and boost website referral traffic and sales.

Read more

61% Of Marketing Pros Use Social Media Analytics Tools [STUDY]

61% Of Marketing Pros Use Social Media Analytics Tools [STUDY]

Almost two-thirds of marketing professionals use social media analytics tools, with campaign tracking their number one objective, reveals a study by Demand Metric that was sponsored by NetBase.

Read more

Instagram Dwarfs Facebook, Twitter For Brand Engagement [STUDY]

Instagram Dwarfs Facebook, Twitter For Brand Engagement [STUDY]

Instagram has about 150 million monthly active users (MAUs), approximately an eighth that of owner Facebook and some way short of Twitter, but a new study has suggested that for brands looking to generate engagement from users, Instagram could well be the way to go.

Read more

7 Tips To Increase Engagement On Your Social Media Profiles [INFOGRAPHIC]

7 Tips To Increase Engagement On Your Social Media Profiles [INFOGRAPHIC]

So you’ve established your Twitter, Facebook, Google+, Instagram, Pinterest, LinkedIn and (why not) Snapchat social media profiles for your business, and now you get to sit back and enjoy all that sweet, sweet engagement.

Right? Wrong. You have to do the work. Which means posting regular updates, developing a consistent style, commenting on the posts of others, being generous with praise, helping whenever you can, connecting with relevant contacts and simply putting yourself out there.

Read more

Twitter, Facebook, Pinterest Buttons Rated Most Effective Social Media Marketing Tactic [STUDY]

Twitter, Facebook, Pinterest Buttons Rated Most Effective Social Media Marketing Tactic [STUDY]

Eight in ten digital markets say that social sharing – adding Twitter, Facebook, Pinterest and other social networking icons to their product pages – is somewhat or very effective for increasing conversions from consumers, reports eMarketer, citing data from Adobe.

Read more

Email Generates 40x More Customers Than Twitter And Facebook Combined [STUDY]

Email Generates 40x More Customers Than Twitter And Facebook Combined [STUDY]

Email? Ha! That’s so 1995. Who needs that old dog when you have new, exciting platforms such as Twitter and Facebook?

Right? Wrong. Study after study continues to prove that email still¬†converts better than social media for converting customers. Indeed, new data suggests it might be almost forty times as effective, so clearly there’s life in the old boy yet.

Read more

Facebook Leads Pinterest, Twitter For Social Shopping Impact As New Contender Emerges [STUDY]

Facebook Leads Pinterest, Twitter For Social Shopping Impact As New Contender Emerges [STUDY]

Which social media channels are driving traffic and conversions for retail websites?

In an updated study, RichRelevance tracked more than 689 million shopping sessions between January and September 2013, and discovered that Facebook continues to dominate, with both Pinterest and (especially) Twitter some way behind. Indeed, it’s a surprising new contender that’s putting the most pressure on Facebook – and I can almost guarantee that it isn’t the one that you’re thinking of.

Read more

NEXT PAGE >>