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Posts Tagged ‘social media strategy’

Your New Social Media Strategy: Attract, Engage, Convert & Monitor [INFOGRAPHIC]

Your New Social Media Strategy: Attract, Engage, Convert & Monitor [INFOGRAPHIC]

So you want to use social media to promote your business, products and services?

Smart play. But for best results on social you need clear objectives and an organised, winning strategy. You need a plan. And you need to do the work.

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Mediabistro Course

Blogging

BloggingWork with a content strategist to discuss your brand, creative content, or business through blogging! Starting January 15, McLean Robins will teach you how to design, promote, and maintain a blog, develop an audience, integrate social media platforms, and build connections with your community with link sharing. Register now!

6 Tips to Create a Super Social Media Strategy [INFOGRAPHIC]

6 Tips to Create a Super Social Media Strategy [INFOGRAPHIC]

Did you know that 77 percent of people follow at least one brand on social media, but that more than half (56 percent) have unfollowed a brand for posting boring or sales-y content?

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Which Social Network is Right for Your Business? [INFOGRAPHIC]

Which Social Network is Right for Your Business? [INFOGRAPHIC]

So you want to market your business on social media? Smart move. Now, here’s the million dollar question: how do you figure out which social network is right for you, and your brand?

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What, When and Where to Post on Social Media [INFOGRAPHIC]

What, When and Where to Post on Social Media [INFOGRAPHIC]

When’s the best time to tweet? And what should you be tweeting about?

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How to Achieve True Engagement With Social Media [INFOGRAPHIC]

How to Achieve True Engagement With Social Media [INFOGRAPHIC]

When it comes to social media, you have to focus on the three Es.

Engagement, engagement, engagement.

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#Facebook, #Twitter, #Pinterest, #Instagram: How to Write the Perfect Post [INFOGRAPHIC]

Facebook, Twitter, Pinterest, Instagram: How to Write the Perfect Post [INFOGRAPHIC]

Is there such a thing as a perfect tweet?

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Reach Your Goals With This Social Media Posting Playbook [INFOGRAPHIC]

Reach Your Goals With This Social Media Posting Playbook [INFOGRAPHIC]

Social media success can sometimes feel like a bit of a lottery.

Random, even.

A tweet that you wrote yesterday seemed to resonate with everyone and got shared to the moon. And then, today? Nothing. What’s going on?

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9 Ways to Refresh Your Social Media Strategy [INFOGRAPHIC]

9 Ways to Refresh Your Social Media Strategy [INFOGRAPHIC]

How long have you been updating your brand’s Twitter profile or Facebook Page?

Months? Years? Day in, and day out, things can start to get a little stale. Maybe that’s being reflected in your overall engagement rates, customer response and sales. You need to take a step back, re-evaluate and refresh your campaign.

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The ROI of Social Selling [INFOGRAPHIC]

The ROI of Social Selling [INFOGRAPHIC]

How do you track social media return on investment (ROI)?

It’s the age-old question, and for many brands calculating exactly what they’re getting out of their social media campaigns has proven to be an especially difficult nut to crack.

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How Social Media Automation Can Work For Your Business [INFOGRAPHIC]

How Social Media Automation Can Work For Your Business [INFOGRAPHIC]

For brands using platforms such as Twitter, Facebook and Instagram to market their business and promote their products and services, it’s key that at all times they strive to keep the “social” in “social media”.

That means actually connecting with fans and customers. Otherwise, you’re just broadcasting. But while a lot of social media absolutely requires that human touch, some aspects can be automated. Indeed, for the most savvy brands, automating social content can dramatically improve engagement.

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