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Posts Tagged ‘social media study’

46% Of UK YouTubers are on Twitter [STUDY]

46% Of YouTubers are on Twitter [STUDY]

For marketers, driving fans from their most popular social network to engage with another is a tried-and-tested technique that can often pay dividends, especially when building your brand audience on a new platform.

Typically, however, brands push Facebook fans to Twitter, Twitter fans to Facebook and both to Instagram, but if you have an especially strong presence on YouTube you might want to reconsider your strategy.

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Marketers: Email STILL More Effective Than Social Media, SEO, Content Marketing [STUDY]

Marketers: Email STILL More Effective Than Social Media, SEO, Content Marketing [STUDY]

We’ve said it before and we’ll say it again: email is not dead.

Far from it, in fact: it’s going from strength-to-strength.

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55% of Couples Used a Hashtag During Their #Wedding [INFOGRAPHIC]

55% of Couples Used a Hashtag During Their #Wedding [INFOGRAPHIC]

One of the biggest trends in social media is the hashtagification of everything.

And I mean everything. Of course, the use of hashtags on Twitter (and, later, Instagram and Facebook) is now absolutely the norm, with millions being shared each and every day. That volume quickly bled into “real world” usage as marketers looked to capitalise on all those social eyeballs, with hashtags very much par for the course on television shows, movie trailers and commercials. And now: weddings.

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More Than 7 in 10 Twitter, Pinterest Shares Are Now Done Via a Mobile Device [STUDY]

More Than 7 in 10 Twitter, Pinterest Shares Are Now Done Via a Mobile Device [STUDY]

The vast majority of all Twitter and Pinterest social sharing is now done via a mobile device – compared to slightly more than half of Facebook sharing – reveals a new study from ShareThis.

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Facebook: 23% of all Social Traffic in June (Pinterest Dips, Twitter Flat at 1%) [STATS]

Facebook: 23% of all Social Traffic in June (Pinterest Dips, Twitter Flat at 1%) [STATS]

Facebook’s slice of the social referral traffic pie got a little bit bigger last month, with the giant now accounting for almost one quarter of all social website visits, reports Shareaholic.

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Just 5 Percent of Doctors Use Twitter for Professional Purposes [STUDY]

Just 5 Percent of Doctors Use Twitter for Professional Purposes [STUDY]

If you’re getting worried about that rash that just won’t go away, it’s probably not worth tweeting your doctor about it, as a new study has revealed that just one in 20 U.S. physicians use Twitter for professional purposes, reports MedData Group.

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Facebook Outperforms Twitter, Google+ For Social Brand Interactions [STUDY]

Facebook Outperforms Twitter, Google+ For Social Brand Interactions [STUDY]

Have you Liked a brand’s Facebook Page in the last four weeks? Or shared one of their photos with your friends?

Now, how recently have you done this on Twitter?

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Facebook, Google+, Snapchat, LinkedIn All Bigger Than Twitter In Norway [STUDY]

Facebook, Google+, Snapchat, LinkedIn All Bigger Than Twitter In Norway [STUDY]

Facebook maintains its position as the most popular social network in Norway, with 77 percent of the country’s population – about 3.1 million users – active on the platform, reveals new data from Ipsos MMI.

Conversely, less than one in four Norwegians use Twitter, and just 28 percent of those are active on Twitter each day.

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Customers Still Prefer The Telephone, Email And Even FAQs Over Social Media For Support [STUDY]

Customers Still Prefer The Telephone, Email And Even FAQs Over Social Media For Support [STUDY]

Two-thirds of brands say that improving their social media customer service is their most pressing issue for 2014, with six in 10 believing they will lose ground if they don’t adopt social customer service technology throughout the service operations, reveals a new study.

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86% Of Charities And Nonprofits Use Twitter, 71% Say Social Useful For Donations [STUDY]

86% Of Charities And Nonprofits Use Twitter, 71% Say Social Useful For Donations [STUDY]

98 percent of charities and nonprofits in the U.S. are active on at least one social media site, with YouTube (97 percent), Facebook (92 percent) and Twitter (86 percent) most favoured, reveals new data from the University of Massachusetts Dartmouth Center for Marketing Research.

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