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Posts Tagged ‘twitter buys’

Twitter Finance Chief Accidentally Leaks Company Buy Plans in Direct Message Fail

Twitter Finance Chief Accidentally Leaks Company Buy Plans in Direct Message Fail

Twitter has made a couple of updates to its direct message system in the past few weeks and is looking to launch a complete revamp of the platform in 2015. Those changes probably can’t come soon enough, as direct messages have always been cumbersome to use.

It’s also oh-so-easy to accidentally send a public tweet by mistake, as Twitter chief financial office Anthony Noto just found out when he accidentally leaked what appears to be Twitter’s plan to buy a company.

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Twitter Raises $1.8 Billion After Strong Demand for Notes

Twitter Raises $1.8 Billion After Strong Demand for Notes

Twitter has raised $1.8 billion in the convertible notes offering it announced last week, slightly more than the $1.5 billion we reported on Friday, after higher than anticipated demand.

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Twitter Acquires Mobile Retargeting Leader TapCommerce

Twitter Acquires Mobile Retargeting Leader TapCommerce

Twitter has acquired TapCommerce, a leader in mobile retargeting and re-engagement advertising.

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Twitter Isn’t Buying SoundCloud Because ‘The Numbers Didn’t Add Up’

Twitter Isn't Buying SoundCloud Because 'The Numbers Didn't Add Up'

Twitter has backed out of talks to acquire the popular German music-streaming service SoundCloud.

Why? Because “the numbers didn’t add up”, reports The Wall Street Journal.

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Is Twitter About To Buy SoundCloud?

Is Twitter About To Buy SoundCloud?

Twitter’s growth problem is well documented: the platform desperately needs new users, and, critically, it needs them to stay.

One effective way for an online business to expand its reach is through acquisition – when you buy another online brand, you also essentially buy its audience, particularly if the demographic is on point. Now, Twitter is considering buying SoundCloud, the music-sharing company, in a deal that could cost upwards of $1 billion.

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Twitter Acquires MoPub, The Mobile-Focused Advertising Exchange

In another hat tip to its impending 2014 IPO, Twitter has acquired MoPub, a hosted ad serving solution built specifically for mobile publishers.

The price? A cool $350 million in stock.

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Twitter Acquires Social TV Analytics Company Bluefin Labs

Twitter has acquired Bluefin Labs, the social analytics company that tracks what consumers say about the shows and commercials they watch on TV and shares that data with marketers, agencies and TV networks.

In their own words, this purchase clearly reflects Twitter’s continuing “commitment to the social TV market” and builds on their partnership with Nielsen and the recently-announced Twitter TV Rating.

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Twitter Acquires Mobile App Crash Reporter Crashlytics

In what could be the clearest indication yet of their growing interest in mobile, Twitter has acquired Crashlytics, the “powerful, yet lightest weight crash reporting solution”, for an undisclosed sum.

This follows the announcement of video-sharing app Vine last week, which launched to some fanfare.

The good news for existing fans of Crashlytics? It looks like Twitter has promised to leave them alone, with the Crashlytics’ blog reporting that development will continue “unabated”.

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Twitter Buys Posterous (So You’d Better Move Your Content To Tumblr ASAP)

Twitter has acquired blogging platform Posterous, and the latter’s engineers, product managers and other staff members will soon be joining the existing Twitter teams so they can “make Twitter even better”.

In what very much appears to be a talent acquisition, existing Posterous bloggers should seriously consider moving their content to another blogger platform as soon as possible. While Twitter have given assurances that Posterous Spaces will remain up and running without disruption for now, reading between the lines in the various statements that have been made it’s fairly obvious that these services will not continue indefinitely, certainly as they are now.

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Twitter Confirms TweetDeck Purchase, Promises To Invest In The Product “Users Know And Love”

Over on the official blog, Twitter has now confirmed the acquisition of popular software client TweetDeck, which we wrote about yesterday.

In a brief update from Twitter CEO Dick Costolo, the company provides a little insight about what the purchase means, why it was made and where they go from here.

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