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How To Connect Your Phone To Twitter For Emergency Communications

While Hurricane Sandy may take out your electricity and your Internet connection, if you’ve got a phone signal, you can still use access Twitter via SMS. This, and a radio, can be a good way to stay up-to-date on what is going on in your area and a good way to broadcast messages out.

Text the word “START” to 40404, and Twitter will reply with the word, “YES.” If you text back your username (without the @sign), you will set yourself up to be able to send tweets via SMS. You can also choose to receive select Twitter accounts, say the National Weather Service @usNWSgov or Michael Bloomberg @NYCMayorsOffice.

The Washington Post has all the details: “ You don’t need a Twitter account to get important tweets sent to your phone. Just text the word “Follow [username]” to 40404 on a U.S.-based phone. For instance, if you want to receive tweets from @CapitalWeather and you don’t have a Twitter account, text “Follow capitalweather” to 40404.” (Via @baratunde).

Mediabistro Event

“Vine: Create Quick Social Video to Market Your Brand” Webcast

Bring your Twitter efforts and information to life with this popular video app. Find out how in our Vine webcast taking place tomorrow, June 19 from 4-5 pm ET. Gemma Craven (left), EVP, New York group director of Social@Ogilvy, will discuss how her team has created interactive videos for brands to get their message heard. Register today.