Lady Gaga is releasing an app as part of the release of her new album ARTPOP, which comes out in September. She announced the news on her Facebook fan page yesterday, explaining that the app will include music, art, fashion and technology. Check it out:
Exploring Gaga’s existence as a cultural interface, the user will share in the “adrenaline of fame,” as they build and share their own projects, chat with one another, and watch in real-time on a virtual globe as ARTPOP explodes onto the physical and virtual universe at once on November 11, our “Big Bang!” On this day, Haus of Gaga venges with forte to bring the music industry into a new age; an age where art drives pop, and the artist once again is in charge of the “icon.”
Gaga follows other artists including Jay Z and Björk in releasing an app to correspond with an album release.