Few technologies linger in perpetual potential like QR codes, and Visualead hopes to change this. Since their inception and leap from Japanese automotive manufacturing in 1994, they have lacked the necessary innovation to shape and maximize their potential. In fact, QR codes are notoriously disliked – both in their imagery and deployment.
Visualead’s Visual QR Code Generator makes QR Codes more effective by instantly and seamlessly blending them with any design, attracting users and increasing engagement.
… Visualead’s patent-pending technology changes how people engage with QR Codes. Visualead’s generator enables users to easily embed QR codes into any image or advertisement in a simple, user-friendly manner without the need for any graphic design skills. With Visualead, anyone can integrate a QR Code into any image, blending the familiar QR Codes that people recognize, with the visual design that people love.
Visualead’s task does not end with helping users create appealing looking QR codes – they must also assist companies to understand how QR codes can be used effectively. One popular site emphasizing the problems with QR codes is called People Scanning QR Codes. Clicking on the Tumblr will show you there are no photos of people scanning QR codes – presumably because no one uses them. However, data from Scanlife in December of 2012 shows that QR activity have been increasing – in fact, one QR campaign gathered over 2 million scans. QR codes might have a second life after all.