Many writers and other media professionals focus on Apple’s iOS devices when creating apps and other mobile content.

In a recent Copyright Clearance Center interview, Wattpad co-founder Allen Lau explained why writers need to pay attention to Android readers. Currently, 15 million users spend 3.5 billion minutes on the community writing site and  80 percent of that traffic comes from mobile devices. Lau concluded:

Android launched in 2008 and became a really popular platform in ’09 and 2010, at that time, Wattpad was really taking off, because, using Android as an example, it’s a free operating system. The Android device that you can buy in developing countries today, the lowest high price point is approaching $50 right now. It’s very affordable. And in many cases, the Android phone is the gateway for people living in those countries to the Internet. That’s their only connection to the Internet. They skipped the desktop era.