TVNewser FishbowlNY AgencySpy TVSpy LostRemote PRNewser SocialTimes AllFacebook 10,000 Words GalleyCat UnBeige MediaJobsDaily

Tricky Ethics: Ed Reporter Gets Paid For Advice

The Alexandria Times raises an unusual issue today: Can journalists also be consultants? The publication reports that the Alexandria Public Schools Superintendent hired Carla Branch, cofounder and education reporter for Alexandria News, as a consultant and paid her $75 an hour to counsel district officials.

Branch, who formerly worked for the Alexandria Gazette Packet and Alexandria Times, told the Times, “I do not [see a conflict of interest].”  Among other duties, she drafted a communication plan and occasionally wrote press releases.

Alexandria News‘ co-founder Roger Digillio said he “absolutely” didn’t see a conflict of interest. What a shocker: Neither did Superintendent Morton Sherman.

Read the full story here.

Note to Readers: Tell us what you think. Is this shady or right on par with today’s journalism? Write us at FishbowlDC@mediabistro.com or to Betsy@mediabistro.com.

Mediabistro Course

Social Media 201

Social Media 201Starting October 13Social Media 201 picks up where Social Media 101 leaves off, to provide you with hands-on instruction for gaining likes, followers, retweets, favorites, pins, and engagement. Social media experts will teach you how to make social media marketing work for your bottom line and achieving your business goals. Register now!