Janice Min: ‘The Only Thing We Kept Was the Name’
It’s hard to argue with the selection of Janice Min for this week’s LA Weekly issue celebrating “the most interesting people” in Los Angeles. The name-brand editorial director has completely re-invigorated a moribund Hollywood trade, showed Jay Penske the way with her weekly glossy print edition and essentially steered clear of Nikki Finke‘s core beat.
So much so that a New York Post story today about the contract renewal status of Vanity Fair editor Graydon Carter mentions Min as a logical successor. Here’s a taste from Gendy Alimurung‘s LA Weekly profile of the “tiny, friendly” 43-year-old:
The new Hollywood Reporter launched in November 2010, a scant four months after Min took charge. The compressed schedule forced her to think clearly, she believes. Sometimes too much time muddles your thinking. The proof is in the numbers: Online traffic is up 800 percent. More importantly, revenue is up 50 percent.
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