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Better Homes and Gardens Redesigns Website

Better Homes and Gardens has revamped their website to reflect a more modern brand, says Gayle Butler, the magazine’s Editor-in-Chief. “The new BHG.com reflects our overall digital strategy – a continual evolution to reach, engage and inspire women with trusted content wherever they are,” she adds.

The new site’s most prominent feature is large, bold photographs, which give the features that the pictures are attached to a real pop. And of course there’s always new advertising opportunities that come with a new layout.

Lauren Wiener, Senior Vice President for Meredith Women’s Network, explains, “The relaunch offers new integration opportunities for our advertising and marketing partners. Ad placements allow marketers to become part of the conversation with the consumer in a deep and highly engaged dialogue.”

Mediabistro Event

Deloitte & Tango Join Inside Social Apps

ISAExplore the latest trends and opportunities in social and mobile apps at Inside Social Apps, June 6-7 in San Francisco. Newly added speakers include Val Bauduin of Deloitte & Touche, LLP and Eric Setton
Co-Founder and CTO of Tango. Don’t miss the chance to add these valuable contacts to your network. Register today.