According to the latest Nightclub & Bar magazine rankings, the top three grossing nightlife establishments in the United States are all located in Vegas. No surprise there.
But even when you’re pulling in between $60 and $70 million annually, there’s no rest for the wicked. Las Vegas Review-Journal business reporter Laura Carroll has the skinny [margarita] on an ingenious campaign devised by third-ranked Tao Nighclub for U.S. and Canadian residents about to turn Nevada legal-drinking age:
Those who soon will be 21 write in to Tao’s website and tell the club their birthday and when they’re coming to Vegas. Tao then will create a birthday party Evite for the guest of honor to post on social media sites.