Gawker and the Palin Emails: Taking a Look at the Numbers

We’ve been keeping our eye on Gawker‘s Palin post numbers as they continue to escalate. The current tally of views the post has received stands at 777,453, meaning Pareene has pocketed close to $4000 on this post. We imagine this number will only rise as the story is more fully embraced by the MSM in the coming days (and it will be — the MSM will only talk about Wall St. numbers for so long).

We asked Gawker head Nick Denton whether the post was setting some sort of record numbers-wise. The answer is not yet, but it could be on its way. The Gawker views record-holder is the Tom Cruise Scientology promotional video that Denton posted last January, its current tally is 2,985,161 views (making it a $14,000 post). Denton also sent over a chart of Gawker’s traffic for the year so far, which shows another big jump in traffic during the Montauk Monster Scare of summer ’08 (another personal favorite), as well as the doubling of Gawker’s underlying traffic. Take a look for yourself after the jump.

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