Somewhere, Rachael Ray is yelling “Yummo,” Ina Garten is laughing at her own bad joke, and Sandra Lee is wrapping her entire house in green cellophane. Why? Because they just got word that Food Network Magazine’s July issue was its biggest ever.
According to minonline, the issue features an amazing 115 ad pages, a 35 percent jump from the previous year. Vicki Wellington, Publisher of Food Network Magazine, explains that the ad boost is the result of a multi-pronged effort:
With a circulation rate base of 1.3 million, the magazine provides true 360-degree programs, developing customized ideas and executions that harness the power of a top cable network, a robust Web site and, of course, our pages.
For more, check minonline. The site has a full report on the top five monthly magazines for July.