Super Bowl XLV, WNYW Crushes Competition

Even without the Jets playing in the big game, there was little doubt that Super Bowl XLV would be the number one show in New York last week.

The game, which became the most-watched prime time program in history, pulled in an estimated 6.6 million viewers on WNYW with a eye-popping 32.8 rating, according to the Nielsen Company.

Although there was drop off following the Steelers/Packers matchup, the post-game show was number two (3.9 million/19.4).

Scoring the coveted slot after the Super Bowl, Glee landed at three (2 million/10.0)

Back to their regular programming, Fox 5 kept a stranglehold at the top of the survey.  

American Idol was fourth and fifth for the week with an average 1.7 million viewers.

MTV’s Jersey Shore tied for sixth place (1 million/5.2) with NCIS on WCBS. 

The rest of the  Top 10 after the jump.

Rounding out the Top 10

• The Big Bang Theory  (WCBS)  944,000/4.7
• NCIS: L.A.                      (WCBS)  913,000/4.5
• The Good Wife             (WCBS)  857,000/4.2

WNBC’s first appearance in the Top 30 was at number 12 with Law and Order: SVU (782,000/3.9)

WABC had their highest entry at 13 with Modern Family (766,000/3.8).

Launch a social media campaign that will build your brand and deliver results in our online Social Media Marketing Boot Camp starting June 7. Speakers include Abigail Cusick (Bravo Digital), Gregory Galant (Sawhorse Media), Alex Leo (Thomson Reuters Digital), Jim Tobin (Ignite Social Media), and many more. Read the reviews.