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Apple Opens iPad 2 Pop-Up Store at SXSW; Could It Work for Bookselling?

Today Apple will open a temporary pop-up store in Austin, Texas to sell the iPad 2 to tech fans at the SXSW Festival.

Do you think pop-up stores could work for bookselling? Authors could band together to open a store near a music festival, writing conference, or other major event. Publishers could celebrate a mystery author’s launch with a genre-focused bookstore.

Apple offered these details about the pop-up store: “An Apple Store is popping up at 522 Congress at W. 6th St. in downtown Austin. Get your iPad 2 starting Friday, March 11, at 5:00 p.m. And don’t miss a moment of SXSW.”

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Women's Magazine Writing

Women's Magazine WritingPitch and publish in women's magazines with the health director of Family Circle! Starting September 30, Lynya Floyd will teach you how to wow editors with stories they want and need for their publications. You'll learn how to workshop pitch letters to endure editors will read them, master the voice and tone of women's magazines, find sources, and connect with other writers in the industry. Register now!