Are American YA Covers Too Generic?
Blogger Tiana Smith wrote a post judging American book covers. After comparing the American covers of several popular YA books with their foreign editions, Smith concluded: “American versions are slightly more … generic than some of their counterparts.”
Explore the cover pictures on her site–what do you think? Here’s more from Smith’s post: “Usually us Americans are cool with it if you just throw a girl on the cover. We also tend to go for the slightly more feminine, I’ve found.” Many publishing executives agree that book covers are the number one marketing tool in their arsenal.
Several commenters agreed with Smith (pictured, via). Shadow Watchers author Morgan Shamy pointed out that American book covers tend to be “more commercial.” Bibliophile L.T. Elliot slammed them because she feels they don’t convey enough emotion. Writer DL Hammons observed that “our book covers are more conservative and less likely to take chances.”

These days, writers aren’t just writers: They’re social-media mavens, seasoned public speakers, and one-person publicity machines. And they still have to find time to write their books! 




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