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Disney to Acquire Marvel Entertainment in $4 Billion Deal

disneylogo.jpgIn a deal that will rattle the very foundations of the comic book industry, the Walt Disney Company (NYSE:DIS) has struck a deal to acquire Marvel Entertainment, Inc. (NYSE:MVL).

The company press release valued the cash and stock transaction at $4 billion, based on stock prices on Friday. Disney now owns the rights to more than 5,000 Marvel characters, an nearly endless supply of spin-off possibilities. Hardboiled author and Marvel writer Duane Swierczynski proved this point on Twitter: “I want to write a Punisher/Jiminy Cricket team-up.”

Disney CEO Robert A. Iger had this statement, laying out the huge swath of imaginary territory now controlled by Disney: “This transaction combines Marvel’s strong global brand and world-renowned library of characters including Iron Man, Spider-Man, X-Men, Captain America, Fantastic Four and Thor with Disney’s creative skills, unparalleled global portfolio of entertainment properties, and a business structure that maximizes the value of creative properties across multiple platforms and territories.”

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Thursday May 23: Real Talk about Life after Publication

These days, writers aren’t just writers: They’re social-media mavens, seasoned public speakers, and one-person publicity machines. And they still have to find time to write their books! Find out what life is like once you've landed that dream book contract in a free web chat with young-adult authors Elizabeth Norris (Unraveling and Unbreakable) and Brodi Ashton (Everneath and Everbound) — plus special guest Kristin Rens, editor at HarperCollins imprint Balzer + Bray. Thursday, May 23 at 7:00 p.m. ET. on Figment.com.