AppNewser Appdata FishbowlNY FishbowlLA FishbowlDC more TVNewser TVSpy UnBeige AgencySpy PRNewser 10,000 Words MediaJobsDaily SocialTimes AllFacebook AllTwitter semanticweb.com

Walter Isaacson Reportedly Will Write “Authorized Biography” of Steve Jobs

sketches23.pngYesterday the NY Times broke the news that Apple CEO Steve Jobs “is set to collaborate on an authorized biography.” After a little bit of research, GalleyCat spotted the first mention of Jobs in the work of his new biographer.

According to the article, the biography will be written by Walter Isaacson–author of American Sketches. The author would not comment on the anonymously attributed claims that he will write Jobs’ biography. However, in American Sketches, he identified Jobs as one of the “two most creative digital innovators,” listing the Apple CEO alongside another publishing industry revolutionary.

Here’s the passage, via Google Books: “Jobs got music consumers (of all people) comfortable with the concept of paying 99 cents for a tune instead of Napsterizing an entire industry, and Jeff Bezos with his Kindle showed that consumers would buy electronic versions of books, magazines, and newspapers if purchases could be done simply.”

MEDIABISTRO EVENTS

Use Social Media to Market Your Business

Launch a social media campaign that will build your brand and deliver results in our online Social Media Marketing Boot Camp starting June 7. Speakers include Abigail Cusick (Bravo Digital), Gregory Galant (Sawhorse Media), Alex Leo (Thomson Reuters Digital), Jim Tobin (Ignite Social Media), and many more. Read the reviews.