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PR Veterans to Launch ‘The NRA for Cannabis’

Weed 420 bro

Marijuana: it’s been all over the news recently, in case you somehow missed it.

Not only have two states officially decriminalized recreational use of the stuff–a majority of the American public now supports legalization for the first time, and the New York Times officially threw its hat into the ring this week, forcing the Obama administration to respond with a lame version of “our hands are tied; we have to enforce the law as it stands.”

What does this have to do with PR? A good bit.

When last we spoke to friend of the site Andrew Graham, he and his partners were introducing us to their new agency Clear and telling readers why “Do startups need PR?” is the wrong question to ask.

Today, however, Graham and his partners are working on an entirely different initiative–the world’s first advocacy group created to focus not on the rights of Americans to use marijuana for medical or recreational purposes but, rather, the American businesses community’s right to share in its economic benefits.

Meet Grow America. Our interview with Graham after the jump.

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Mediabistro Course

Presentation Writing: Design and Delivery

Presentation Writing: Design and DeliveryLearn how to use storytelling techniques and visual content to create and deliver successful pitches and presentations! Starting August 6, Amanda Pacitti, the manager of learning at Time Inc., will teach you the best practices for presentations, from using software like Prezi and Powerpoint, to writing your script, and using images, audio, and video to drive your points. Register now! 

With the US Muslim Population Growing, Marketers Are Missing a Consumer Opportunity

muslim familyUnless you were celebrating Ramadan or know someone who was, you may have missed the fact that the month-long religious fast ended on Monday. Unlike other times of year, Ramadan doesn’t have a national day of recognition. That includes a day or days that shoppers can score a deal as a means of acknowledgement.

The Atlantic argues that should change.

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Obama to The New York Times: ‘Legalize It? No We Can’t.’

yes we cannabisThe week began with a landmark opinion piece from The New York Times’ editorial board, which collectively asked for the federal repeal of the ban against marijuana. You can imagine it caused quite the hubbub at 1600 Pennsylvania Avenue.

While the White House placed Press Secretary Josh Earnest on the front lines, taking its respective shots in rapid fire succession, the man in the Oval Office was silent about the whole thing…until now.

To President Obama, upholding the ban isn’t the feeling or decision of the White House, so much as it is simply following the letter of the law.

 

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September 11: How The Teenage Mutant Ninja Turtles (of Australia) Forgot

never_forget“Never Forget.”

It was the rallying cry heard ’round the world following that fateful day of Sept. 11, 2001–and it’s still a very sensitive topic for many in the United States and beyond.

Paramount Pictures Australia came a little too close to that memory for comfort in promoting its upcoming film Teenage Mutant Ninja Turtles–and had to issue a quick apology after social media took notice.

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Roll Call: H+K Strategies, Rubenstein, HvM and Lawrence

Hill+Knowlton Strategies hired veteran Lisa Cradit as SVP/corporate advisory practice leader in its New York office. Cradit has worked in strategic communications for more than two decades; she most recently served as director of public relations and communications at First Reserve, an energy-focused private equity firm. Before that, she spent 17 years in the tech industry–a stint that included comms positions at L-1 Identity Solutions, Financial Dynamics (now FTI Consulting) and boutique tech product agency Fitzgerald Communications (now an Omnicom company).

Claire Koeneman, interim general manager of H+K’s New York office and head of the firm’s U.S. financial communications practice, said that Cradit’s extensive “hands-on experience” will be “a tremendous asset to our clients – and to her new colleagues.”

Rubenstein Public Relations hired Jodie Thomas and Kristie Galvani as vice presidents. Thomas most recently served as associate VP of entertainment at 5W PR, where she managed press campaigns for artists ranging from Irish group Clannad to The Wiggles (yes, those Wiggles) and clients as disparate as Broadway.com and D’Angelico guitars. Before joining 5W, Thomas worked as director of PR Decca/Universal Music Group. In her new role, Thomas–a College of Charleston graduate–will execute and develop campaigns for clients in RPR’s entertainment division.

Galvani previously worked as EVP at HMJT PR, serving clients across business sectors. As VP at RPR, she will handle accounts within the firm’s lifestyle division, raising brand awareness for such clients as BioHitech America, Experian Marketing Services and more. She graduated with a Bachelor of Arts degree from York College of Pennsylvania, where she majored in Mass Communications with a special focus on Public Relations and Advertising.

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16 New York Rooftop Watering Holes That Double as Cool Summer Event Venues

Hotel Americano La Piscine Official PhotoAfter New York City Mayor Bill de Blasio’s ‘Roman Holiday’, it’s time for the rest of us to take a rooftop holiday. An increase in the city’s stylish boutique lodgings has led to a related rise in hotel rooftop bars. What better places to escape street-level construction noise and get together with PR colleagues and clients?

PRNewser compiled a list of rooftop venues across Manhattan where visitors are welcome in small or large groups. Some spots even have swimming pools for hotel guests or for day-use. At the Dream Downtown’s PH-D Rooftop Lounge, you don’t need an advanced degree to use the pool, just pay a steep fee. But be sure to check ahead whether any of these bars are already reserved for private evening events, or you may be lobby-bound.

Our tour of summertime rooftop getaways follows our earlier post about heated rooftop venues. Some lounges listed here serve as retreats and others are for revelry. Either way they beat lower-level summertime options. Among the newer midtown entries are Viceroy Hotel’s roof and Archer Hotel’s Spyglass bar. Since Sonny’s Soda Shoppe at Mondrian SoHo Hotel downtown features an Italian beach theme, it’s an ideal spot for Mayor de Blasio to extend his holiday.

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Market Basket Parody Account Masters Investor Relations

Remember Market Basket? They’re the company that amazingly did not take our wise (in retrospect) advice about not firing the executive that everyone likes.

The firing was so unpopular that at least three separate Save Market Basket/People of Market Basket Facebook pages now exist; the most popular has more than 75,000 likes.

That’s not all: this morning Boston.com alerted us to the activities of a certain individual/individuals so invested in the future of Market Basket and its terrible PR decisions that he/she/they set up a parody Twitter account mocking the company’s board of directors.

More tweets after the jump.

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The Ticker: Instagram Clones Snapchat; UGC Is Magic; Future of Twitter; And More

Greenpeace Won’t Let LEGO Forget That Shell Thing

One thing we can all agree on regarding Greenpeace: they’re consistent. Once they latch onto an issue, they go all in.

In order to protest the LEGO company’s ongoing partnership with Shell (which the latter’s PR values at $116M over two years), the group created not just an online petition but a professional-quality PSA that looks like an outtake from the super-depressing director’s cut of The LEGO Movie–and then they protested its subsequent removal from YouTube.

Today the org went even further, recruiting “activists” in life-size costumes to protest outside the LEGO store near Rockefeller Plaza. Then they sent us pictures!

(Note: this all happened after the group’s “Protest-O-Matic” empowered said protesters to create their own tailored signs.)

Block Shell Protest LEGO New York

They look angry, but The Naked Cowboy did try to lighten the mood a bit…

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PR Jobs: Atlantic Media, Agora Financial, Inc. Media

This week, Atlantic Media is hiring a communications manager, and Agora Financial needs a director of marketing. Inc. Media is seeking a marketing manager, and is on the hunt for a healthcare PR account supervisor. Get the scoop on these openings and more below, and find additional just-posted gigs on Mediabistro.

atlanticmedia130

Find more great PR jobs on the PRNewser job board. Looking to hire? Tap into our network of talented PRNewser pros and post a risk-free job listing. For real-time openings and employment news, follow @MBJobPost.

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