In this role, you’ll create marketing strategies and work on brand development for the group, while overseeing website projects and events. You’ll be responsible for managing budgets; hiring and training a professional team; and overseeing the production of print materials as needed. And that’s just the tip of the iceberg. Read more
“…he is an a$$hole but is also very good at business and things…”
Did you hear that HBO wants to “diversify” the Game of Thrones audience? It’s true—and they didn’t stop at the mix tape.
In order to push the hip-hop/GoT connection as far as it can possibly go, the network’s promo team enlisted writer/watercolorist/man about town Shea Serrano to re-imagine top rappers as GoT characters on…
MySpace “Discover”. (It’s a thing.)
Go ahead and laugh, but Serrano definitely hit the mark on some of these.
It’s not like banks need any bad PR but thanks to always being peer pressured into putting your bills on auto pay or the mean girls will point at you and laugh, there’s some serious uncool image goings on here.
Meet Pia Farrenkopf of Pontiac, Mich.
Well, you can’t really meet her because she’s dead. In fact, according to WXYZ-7 (ABC), Pia has been dead for possibly six years… yet, was just found this past week. Why? Damn Auto Pay! Yes, really.
Find out how after the jump…
We knew the story of faulty ignition switches, airbag failures and the subsequent recall of 1.6 million General Motors automobiles would make for terrible press. But the most recent revelation will almost certainly compound the problem: last night we learned from GM’s own reports that it knew of the issue approximately three years earlier than previously reported.
Of course, this finding will only help to fuel the “novel” lawsuits waiting to be filed.
GM has taken some crisis comms 101 steps to address the problem:
If you were one of the many thousands who were super stoked about the Miracle Machine that can turn water into fine wine in just a few days, we hate to burst your bubble, but that feat will have to be left to the big guy upstairs after all — the machine was a hoax, but before you get too upset, you were fooled for a really good cause (and you can still get some wine out of the deal).
A video released a few weeks ago featured an elaborate story and presentation of the Miracle Machine, which would supposedly allow you to make high quality wine at home in just three days. The video went viral and has been viewed more than 200,000 times. All this attention has created the perfect environment for the people behind the video–the nonprofit Wine to Water–to release their punch line: the gadget doesn’t exist, but there’s a major world issue that does.
“While we can’t turn water into wine,” admits the big-reveal video (below), “we can turn wine into water.” For ten years, Wine to Water has been using wine-related events like tastings and wine sales as fundraisers to help get clean drinking water to people who need it most. To date, the organization has provided clean water and sanitation to over 250,000 people in 17 countries. Read more
In 2009, a beatnik school district in east Texas committed a social faux-pas. In fact, the egregiousness of this redneck, knee-jerk, the-village-just-found-its-missing-idiot debacle cost Kilgore ISD more than $77,000. Why?
According to the Longview News-Journal, young softball player Skye Wyatt was confronted by two coaches and accused of a lesbian relationship. She denies it because she had a call from the united sisterhood of its none of their damn business. To wit, they called her mother to inform her that her daughter was gay.
Because that’s being a good teacher. Right? The following year, Skye files a lawsuit.
“It’s the worst bullying I’ve ever seen,” says attorney Paula Hinton, who represented Skye pro bono along with Jennifer Doan and the Texas Civil Rights Project. ”Not only has this girl been outed to her mother and thrown off the softball team where she was a great player, the school organizes this ‘mean girls style attack’ and submits these horrible affidavits.”
So, Kilgore ISD got its Lone Star behind handed to them. In addition to getting spanked for 77 LARGE, the district will institute training sessions for employees, as well as updating its handbooks to prohibit discrimination based on sexual orientation more clearly.
Still no word on the neck discoloration — all that red and stuff.
The New York Times: Nightline Co-Anchor Discusses Multi-tasking and Meditation
Digital Relevance: PR Stunts: Risky Business or Revenue Rewards?
We’ve posted a few times on diversity in PR in recent weeks, and so far the most interesting conversation we had on the topic was with Ellen Walthour, executive director of Twin Cities-based project the BrandLab.
Could you give us a little history of the BrandLab?
We’re pretty young; we started in 2007 and launched as a 501(c) in 2008, so we’re a standard nonprofit. In 2009 we really began tracking students. We have kids graduating from college this spring who went through the program, and while those numbers are small, they’re going to grow.
Each year we’ve grown in terms of both participants and partners. PR firms are also involved, particularly PadillaCRT and Weber Shandwick.
Will Don Draper finally complete his regression and become Dick Whitman? Will the old guard embodied by Roger Sterling finally hand over the reins of the ad industry in an acid-induced moment of abandon?
Will Peggy Olson be the new Roger, the new Don, or the original Mary Wells Lawrence? Will Meghan Draper escape to Paris/Montreal or accept her fate as one of the Real Housewives of the West Village?
The answers to these ridiculous questions and more will come with the premiere of Mad Men‘s seventh and final two-part season next month—though we really wish they would just be honest and call it two separate seasons, since they’ll air a full year apart. Come on, AMC!
In the meantime, UK web design and digital marketing agency Glow New Media offers you this infographic collecting Mr. Draper’s greatest truisms about working in creative.
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