We recently received word that UK based sport and entertainment agency, MC Saatchi Sport has expanded to add an office New York. Heading up the new office is Sandra Carreon-John, who previously held the role of VP, Publicity at Madison Square Garden. Jonathan Schecter joins from Taylor as Senior Account Manager.

The agency has 27 employees and total billings of more than $4 million in 2007.

Reebok retained M&C Saatchi for work in the US after having worked together for three years in the Europe.

CEO Steve Martin said in a statement, "We have been looking at opportunities in the States for a few years now and the Reebok opportunity gave us that platform to launch, providing we could find the right kind of people."

(Yonide Bernadeau, a student of Haiti's new University of Fondwa, a TransMedia Group client)

This edition of Spin the Agencies of record is as diverse and ever, with account wins falling roughly in the themes of "doing good" and "looking good":

Morris + King retained by GOOD, the integrated media company and magazine "for people who give a damn"

South Florida-based Fish Consulting chosen by Hollywood Tans

The new Haitian college, University of Fondwa chooses TransMedia Group to publicize its first graduating class

TransMedia also selected by Isola Isabella to launch its line of high-end swimsuit cover-ups

After reviewing nearly 200 submissions for "Operation: Outreach 2008," Eisen Management Group to do pro-bono work for the Northern Kentucky Firefighters Association

(High Falls Brewery's Genesee Cream Ale--revived by PR?)

This edition of Spin the Agencies of Record includes account wins in mobile tech, home care for seniors, and BEER:

Home care provider Senior Helpers chooses Research Triangle area agency 919 Marketing as agency of record

The Rogers Group lands Mobility Electronics Inc. (NASDAQ: MOBE)

Bite Communications wins Sybase, creates the cutely-named Incisor division to handle the work

Martino Flynn to pump the PR tap for High Falls Brewing

This edition of Spin the Agencies of Record includes account wins of an tech analyst firm, a shoe company, an email marketing & web analytics company, and the 25th birthday of the Heroes on a Halfshell:

The Yankee Group signs Waggener Edstrom as agency of record

PAN Communications tries on OKA b. shoes

Lyris Inc. hires Blanc & Otus

Peppercom's experiential marketing division hired to "develop and execute the Teenage Mutant Ninja Turtles' 25th Anniversary Shell–ebration"

Need a media list? Need it now? Why not try LinkedIn? From a tipster:

Couldn't believe this appeared on LinkedIn's "Answers" section under public relations:

"Would anybody mind sharing their college media list with us. This is a one time thing. We want to get out a release for one of our clients and don't want to use a press release distribution service. TIA, Steven Blinn, BlinnPR, http://www.blinnpr.com"

No answers are posted, although he seems to invite direct replies.

Check out the post, in all of its glory, here.

Related: Blinn told Silicon Alley Insider this past October, "Run away fast from any agency that suggests Twitter or a social network can magically solve all of your PR problems." We agree. Now the question is, can a social network solve your media list problems? We'll keep posted to see if Steve gets any responses.

(the Airstream Basecamp via the Clipspring blog)

This edition of Spin the Agencies of Record is as varied as ever with client wins in non-profit, meat processing, Israel's birthday celebration in New York, and some pretty nifty trailers:

Brand Resources Group lands two clients: Heart Rhythm Society and National Center for Healthy Housing

David James Group to handle advertising, marketing collateral and PR for Mepaco, manufacturer of meat processing equipment

Trylon hired by the Downtown Arts Development for project work to handle Israel's 60th anniversary () on May 7 at Radio City

Airstream campers hires JMPR

Finally, we get some first-hand evidence (via video) of Kelly Cutrone, founder of fashion agency People's Revolution. As you may recall, People's Revolution is the agency being featured in this season of The Hills. Cast member Whitney Port will soon be "interning" there.

Says Stefanie, her current assistant, "I pretty much do everything for Kelly." Yup, that sounds about right.

Check out the full clip here.

(Hector will always find his way home with Pet Tracks)

This edition of Spin the Agencies of Record includes account wins in discount clothing stores, fancy tea & tea accessories, a music teaching method, a database system for locating lost pets, and a couple of new deals for IT Girl:

M. Booth choses as agency of record by Tea Forté

Ogilvy lands Marshalls and T.J. Maxx stores, two TJX Companies

Dharmata PR to represent the Simply Music teaching method

Transmedia chosen by Pet Tracks, which is like LoJack for dogs. Enjoy this CEO quote from the release:

"We chose TransMedia Group because it's a doggedly-persistent PR firm
that's like an Irish Setter on point for regional, national and international media," said Pamela Bush. "With their publicity yelp, we will be able to keep families and their pets safer across the country."

IT Girl PR lands mother & son designers, and musician Rory Uphold

This edition of Spin the Agencies of Record includes account wins in HR outsourcing, shopping malls, a kids portal, and an online legal site for people in need of basic legal docs (limited liability for bloggers?):

Atomic named agency of record for KidZui, the Internet for kids

Online law service LegalZoom hires the Rogers Group

Philly-based Furia Rubel picks up five new clients including three Philly-area shopping malls

Alert Lou Dobbs: The Devon Group to handle the Human Resources Outsourcing Association (HROA)

Waggener Edstrom has expanded their Global Corporate Practice with the hire of two new VPs. Steve Voien, specializing in global citizenship, and Kelley A. Joyce, focused on brand and reputation management, recently joined on to provide counsel to global corporate clients.

The agency is most well known for its work with Microsoft. This week they also launched WE Stakeholder Research (WE-SR), "to help clients identify, interpret and influence the perceptions and behaviors of multiple audiences."