TVNewser AgencySpy TVSpy LostRemote FishbowlNY FishbowlDC SocialTimes AllFacebook 10,000 Words GalleyCat UnBeige MediaJobsDaily

Can Social Media Catch a Serial Killer?

Here’s an interesting study in using social media for the public good: Los Angeles Magazine recently published a story about a serial killer who terrorized the area in the late 70′s and early 80′s, murdering at least ten people. And they’ve created a sort of PR campaign around the story to encourage the public to join in the hunt.

Not only did they list emails and tip line phone numbers; they also created a Facebook page devoted exclusively to the case–and they’ve worked with the LAPD to release previously undisclosed evidence. This isn’t really the stuff of PR firms, but it is a fascinating example of using social media to engage the public, isn’t it?

 

Mediabistro Course

Mobile Content Strategy

Mobile Content StrategyStarting September 24, learn how to write content for smartphones, tablets, and mobile devices! In this online course, students will learn how to publish across multiple channels and manage the workflow, optimize content for mobile devices, and  engage with their audience across screens. Register now!